Sharing Our Stories

  

In Publishing News this week,

 

It’s August so naturally our thoughts turn to Spring Bookfairs? Bologna Children’s Book Fair has just finished sweeping up from their last fair and already they starting to plan big things for their next one in 2026. Now they are moving into games... or more content. Publishing Perspectives reports on their new roadshow telling everyone all about it.

 

Periodically I post articles about moves towards sustainability in publishing. Usually, they take the form of publishers talking about how they are going to do it. Publishing Perspectives Arpita Das explores practical tips that the Indian Publishers are doing to be more sustainable.

 

Taking sustainability up a notch Publishers Weekly showcases Cardboard House, a bilingual press which publishes poetry in chap books and handmade book cover workshops. This is part of a grass roots mission to create spaces for language justice, and to reform, and reformulate audiences.

 

Publishers Weekly has a feel good story. Book stores specifically selling stories for the Black community in America have started a national association. They specifically want to use their association to promote literacy and amplify Black voices. 

 

Here in New Zealand our Storylines Author Tours need some love. About four times a year Storylines takes authors on the road to visit schools in rural areas or little towns around New Zealand. With funding drying up they are having a Boosted campaign for the month. They need $5000 dollars and they only have a month to get it. Go on and share the love. Help a kid meet an author.

 

Now that we are in August a few companies have changed names, or terms or disappeared. In audiobooks Findaway Voices is now Voices by INaudio. You can still use them to distribute audio everywhere. Spotify for Authors is now enabling direct uploads at their site using the INaudio site. As any musician will tell you, check the terms of service before leaping in to Spotify.

 

Oh, Nigerian Prince, I’ve missed you. Not. Writer Beware has a warning of a new scam using AI to craft the most compelling flattery of your book and offering to review it, market it etc and then comes the catch, their Nigerian assistant. Just after I wrote this paragraph, I checked my inbox… Oh look a flattery email about wanting to market my children’s books….

 

Have you checked out a picture book lately? An English professor decided to do a deep dive into the data around animal main characters. A few decades ago, this was a talking point in the children’s publishing community. Are all the animal main characters boys? Everyone resolved to do better. But did they? Professor Melanie Walsh writes in Publishers Weekly it depends on whether they are a cat or a dog or a frog or a hen.

 

Tammy Burke has an interesting article on outlining for discovery writers. If anybody has ever asked you if you are a plotter or a pantser as a writer and you’ve been stuck on the answer, this is the post for you. Tammy shows other ways to outline. You could be a writer who uses trail markers, breadcrumbs, emotional anchors, and other exciting ways to get that story out of your head.

 

Donald Mass has another great article on the craft of writing over on Writer Unboxed. Are you guilty of throwing everything into your opening paragraph? Maybe you are trying too hard. An opening should be an invitation. 

 

In The Craft Section,

Types of scene endings- K M Weiland- Bookmark

The power of paragraphing- Lori Freeland- Bookmark

Taming The Backstory Beast- P J Parrish

Amp up your story setting- Angela Ackerman

Fluff, Flab, and Fillers- Sue Coletta- Bookmark

 

In The Marketing Section,

Pay attention to your bio picture- Rob Bignell

A ready to use bookclub kit- Ingram Spark- Bookmark

Updated Amazon Keyword rules- Kindlepreneur- Bookmark

Do Author Blurbs create sales?- Alessandra Torre- Bookmark

The publicity tip you should ignore- Sandra Beckwith

 

To Finish

It’s nice to find positive publishing stories to share in the weekly blog. Author, Jen Craven has the ultimate feel good marketing story. What do you do when you receive a bunch of badly printed books from your printer? Jen turned them into a town wide scavenger hunt that got big publicity. 

This is out of the box thinking and a fun thing to do when less than perfect books arrive on your doorstep. She writes about her most creative marketing campaign yet over on Jane Friedman’s blog.

 

Authors- thinking creatively since forever.

Maureen

@craicer

 

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Pic  Photo by Klara Kulikova on Unsplash

Feeling Besieged?

 

 

Just after I published last week’s roundup I read the article from Publishers Weekly about the US Presidents comments on copyright. (Substack subscriber readers got the news early.) 

Last month the UK voted down a transparency law that would have required tech companies to compensate owners of copyrights that they had scraped in order to teach their AI’s. This was a blow to authors everywhere who see their work effectively stolen with impunity. 

The President of the United States commented this week at an AI summit that copyright was an obstacle to rapid development of AI. The comments seemed to completely undermine the new directives from the White House on AI and caused many choking fits across publishing. Publishers Weekly looks at the new playing field impacting authors and publishers.

Publishing Perspectives reports on the White House’s Action plan entitled Winning the Race: America’s AI Action Plan that slid out just ahead of the president’s comments. 

 

Across the pond, European Publishers and writers are having their own crisis of faith in their elected representatives over AI. Groups representing 17 million creative copyright holders are accusing the EU ignoring their rights in favour of Big Tech in the matter of the new EU AI Act. Coming at the same time as the US  statements it feels like copyright holders are getting a bashing from all sides.

 

With Writers and Publishers feeling the creative ground shifting under their feet, it didn’t help to see reports that broadcast television was also under fire from the White House. Kathleen Schmidt sounds a warning to publishers that appeasement never works. 

 

Publishers Weekly has the American sales stats from May and it makes sobering reading. Every genre has taken a hit in sales. Is it a sign of the end times or just a blip going into the northern hemisphere summer?

 

Dr Herman Kleiger has a guest post on Rachel Thompson’s excellent blog about why authors and artists get targeted in phishing scams. The Creative Artists Survival Guide to avoiding scammers.

 

Mark Williams has an interesting opinion on the passivity of publishers exploiting works in the public domain. With the entertainment world jumping on the 250^th anniversary of Jane Austen- why aren’t publishers being proactive about bringing other Public Domain works into the sun?

 

It is always worth dropping into Writer Beware to keep an eye on dubious dealings in publishing. Writer Beware is provided by the Science Fiction and Fantasy Writers Association. Their members have been wrestling with new contract terms being rolled out for submitters to famous Science Fiction and Fantasy magazines. Victoria explores the contract language and the fall out. If you are or hope to be signing a contract soon this is a must read of new terms and rights grabs to watch out for. If you have never seen a writer’s contract, this is essential reading.

 

In a great guest article on Jane Friedman’s blog, Orlando Ortega-Medina looks at the differences between Author Promotion and Book Promotion and why you need both. He explains that authors often confuse the two. He offers practical tips and advice to implement immediately.

 

Catherine Misener has a great article on dictation. The productivity hack hiding in plain sight. I have tried dictation a couple of times and it is great for getting words down but the cleanup is so time consuming that it doesn’t necessarily speed up anything. However, I was recently listing to a podcast where a writer said she dropped her transcript into ChatGPT and told it to punctuate the sentences. It was a game changer for her. I must get out the voice recorder again…

 

Katie Weiland has an interesting article on intentional reading for writers. If you are what you eat as the old adage goes. Do you write what you creatively consume? Is this a strength or a weakness. 

 

An AI does not have emotional intelligence. Lynette Burrows has a fantastic post on Emotional Awareness. It is your most powerful writing tool. This is a must read.

 

In The Craft Section,

A category romance primer- Juliette Hyland

Fictionalising your family-Linda Ulleseit Bookmark

Villainous words of wisdom- Dale Ivan Smith-Bookmark

The gravity of a single word- Evan Swenson

Mining for theme- Susan Fletcher- Bookmark

 

In the Marketing Section

Finding your audiobook audience- Bookfunnel podcast

What is a soft book launch- Sandra Beckwith – Bookmark

Troubleshooting Bookbub campaigns- Bookbub

The pay to play dilemma- Penny Sansevieri- Bookmark

Where to find royalty free photo’s- Rachel Thompsom- Bookmark 

 

To Finish

If you are feeling besieged with the negative news in publishing this week, take heart there is good news out there. Recently the SelfPublishing Show had their annual conference in London. This is the largest Indie author event in Europe and over 1000 people were there. Business services for writers or publishers see these big conferences as a must attend. Written Word Media has a recap article on SPS and what the big takeaways were. They followed this up with launching a brand-new podcast on YouTube and an episode dedicated to the SPS conference. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

Photo by Artur Tumasjan on Unsplash