Thursday, October 28, 2021

Give Me The Money!

 


This week in publishing...


Wouldn’t it be nice if someone said 'here, have some money for your art?' If you work in the creative arts and live in Ireland you might be the lucky recipient of a trial Guaranteed Basic Income for artists from the government. It is being called a game-changer by the artists who receive 325 euros a week. Read the article and weep with envy.

 

Last week I mentioned a couple of news items on startups in the publishing sphere who didn’t seem to know what they were doing but had been given money to make an impact of some sort in publishing and book discovery. Ireland again is at the forefront in creating an Irish author website store. The website showcases Irish authors, provides them with a sales page the author controls, and sells print books directly. Author collectives can do this to take advantage of group niche markets or marketing but I haven’t heard of a country doing it. It’s still in start-up mode but will be interesting to see where it goes.

 

Author Ryan Holiday has taken a different route to get money- he has opened a small bookstore in a small town. He is offering a curated book store of his picks and he has an interesting drawcard. 

 

This week Richard Charkin wrote an interesting opinion piece on his experience of The Frankfurt Bookfair which has just concluded. Richard focused on the slogans that publishers use to try to differentiate and explain what type of books they publish. If only they were truthful, he muses. 

 

Last week Kris Ruch published part one in looking at IP and its value to a publisher. This week she continues the theme of value and compares publishers with Netflix et al. One phrase that struck me in this great article,  readers don’t care about new. They care about new-to-them.” Netflix understands this, publishers don’t. Do you know the value of your IP and what you as the author and owner of that IP can do with it to make money?

 

Joanna Penn produced an in-depth article on IP this week to explain all the ways you can use and exploit what you create to make money.

 

Draft2 Digital has just added a nifty feature to its free reader links sell pages… you can now link print books.

 

Anne R Allen has a great guest post from William Hahn an audiobook narrator on audiobooks. If you were wondering if it is worth it- take a look. 

I listened to an interview today from Judith Briles from Author U with an audio producer who was reading picture books and using image descriptions for blind children and recording video with sign language for deaf children. The audio format is just a springboard to other audio innovations.

 

In the Craft Section,

World building basics- K M Allen- Bookmark


Common writing mistakes- K M Weiland


What are pinch points and where do they go- Sue Coletta- Bookmark


Character traits that hike up tension- September Fawkes


How to make your characters' choices more difficult- Angela Ackerman- Bookmark

 

In The Marketing Section,

Author and Book publicity- Sandra Beckwith - Bookmark


5 tips for scoring more book reviews- Veronica Mixon- Bookmark


Best ways to grow social media following Rachel Thompson


Are you ready for book marketing- quiz- Frances Caballo


Publishing resources- Bookbub- Bookmark

 

To Finish,

Angela Ackerman has a nifty newsletter full of interesting tips. This week she rounded up some great resources for authors – including a Pomodoro timer app and links to other great research resources. 

 

It is nearly November, National Novel Writing Month (NaNoWriMo) If you are taking the plunge to write a 50,000 word novel in a month, GOOD LUCK. If you want to find out more and register, check out the official NaNoWriMo blog. Check back over the last few posts to find great resources for planning and getting ready for November 1st.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter of best bookmarked links and extras.  If you would like to subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Pictures of Money

 


 

Thursday, October 21, 2021

Conflict, Disruption and Scandal.



 

In Publishing news this week,

Scandal, shock, and naughty words were muttered around author communities this week. 

 

In New Zealand, a government ministry gave money to a start-up. (It can’t be called a start-up if it is 6 years old, but I digress) The Start-Up’s innovative idea was to find out what New Zealand readers are searching for and make appropriate recommendations. This is a big project. They asked and got a big grant of money. But then the flaws in their idea were exposed. One of their recommendations, buy your content (books) from Amazon. (Shipping costs from the US are astronomical.) Had no one in the ministry heard that local indie bookshops do a similar job? I see that Publishers Weekly has picked up this news item. (Shakes head sadly.)

 

News broke that a group of prominent American Young Adult authors were touting NFT’s to their fans to write content for them in a murky publicity stunt. Their publisher really hadn’t thought through the copyright implications of this. Many authors yelled naughty words this morning and the project has been quickly taken down… but mud sticks.

 

Forbes breathlessly announced the arrival of a wonderful social media platform that aims to disrupt the publishing industry by… gathering readers in one place to talk about books. 

This is an innovative idea. I wonder that it hasn’t been tried before. There have been howls of laughter around the publishing world. But maybe this Oxford MBA grad is onto something.

 

Mark Williams of The New Publishing Standard always has a well-researched take on international publishing news. He takes a look at the quiet takeover of a French ebook subscription company and the gateway into a huge market it promises for this Swedish company.

 

This week the children’s writing community around the world lost the king of the-coming-of -age survival story, Gary Paulson. Hatchet made an impact in gritty boy alone survival stories even down under. Gary wrote other great stories that slipped under your skin when you read them. Here is a great tribute to a great writer.

 

Recently KDP slipped in a new feature to the barcode section on the print book cover. If they provide the barcode they will add a transparency QR code which you can load with extra information about the book. Lots of possibilities here.

 

Don’t forget to sign up for the free Alliance of Independent authors 24 hour craft conference. It’s happening this weekend!

 

Kris Rusch has an interesting article on IP. How much do you know about your IP? What about books that are out of print and still relevant- shouldn’t they be saved? She takes a look at an Australian project to save cultural works of art that are still in copyright but out of print. Have the publishers missed a cash cow here?

 

Chapter titles, do you agonise over them? Children’s writers know this can be an important touchstone for children when they are learning to read. Anne R Allen has a great post on why she thinks they should be important for adult readers. Namely the eBook. What better way to advertise your book than the chapter titles- after all we do it for non fiction.

 

October is National Novel Preparation Month- The month where you get all your planning done so you can start November with a roar. Stephanie Bourbon has a great article on how to plan as a Pantser writer and hit a winning streak. Angela Ackerman also has a great nuts and bolts article on NaNoWriMo prep. It’s time to sharpen your pencils.

 

Are you addicted to research? Recently editor Denise Willson wrote on Writer Unboxed an excellent article on how to tackle plot holes, dragging middles and spicy events that have lost their fizz. It’s all in your research.

 

Bridget McNulty has a great article on Now Novel which breaks down the 6 types of Story Conflict. This is a useful resource to remind you that there are other conflicts besides name calling and punch ups.


In The Craft Section,

How to make the reader care- Ross Hartman- Bookmark


Top 5 Subplot mistakes- Lucy Hay- Bookmark


Two great posts - Internal conflict and Using conflict to build tension- Becca Puglisi- Bookmark Both


Capturing complex emotions- Tamar Sloan

 

In The Marketing Section,

November holidays for promo- Sandra Beckwith


Comp authors and marketing- David Gaughran – Bookmark


Why understanding categories is critical- Penny Sansevieri-Bookmark


Nonfiction Keyword strategy- Dave Chesson- Bookmark


12 things about book marketing and social media- Indie Reader

 

To Finish,

October is rapidly disappearing, and the problems of the supply chain are about to bite. It might be doom and gloom for print over Christmas, but have you thought about innovative ways to highlight eBooks and audiobooks? Lisa Norman writes about a different way of viewing the coming supply disruption. She has some brilliant ideas. It has changed my thinking… off to make notes.


Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Jean Phillipe Bourque

 

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