Thursday, April 7, 2022

Trick Or Treat



In Publishing News this week,


Audiblegate… Version 2 ‘Here’s a cool trick to play,’ said Booktok influencers, Amazon lets you read the book and return it for a new one and you can keep doing it… and you won’t be charged. 

Since Booktok influencers started sharing this ‘tip’, the rate of returned books has tripled. Authors are reporting that readers are reading an entire series, returning each book for the next one. Understandably this has authors hopping mad. There is a petition to sign to get Amazon to look at the problem and fix it- If the book is fully read there should be no refund.

 

With companies pulling out of Russia, how are the people of Russia coping? Their government is looking to make piracy legal. First up are entertainment companies.

 

Many authors are fond of podcasts, either listening to them or creating them. Substack, known for its subscription newsletters, is dipping a toe into the podcasting arena. Mark Williams reports that a battle is looming ahead for your ears with Patreon.

 

London Bookfair is on now… in person…. Publishing Perspectives shares what is on offer at the stripped back show that also has an online companion show. The way of the future seems to be an all-access pass to the online version along with your ticket to the in-person book fair.

 

The Alliance of Independent Authors was started 10 years ago at the London Book Fair. They recently shone a spotlight on four of their authors and how they have succeeded in the last 10 years. 

Over the years Alli have hosted 24 hour online conferences in conjunction with the major book fairs. This year they have a mini-conference happening. Check out the speakers and subjects. Sign up … its free.

 

Kris Rusch wraps up her dive into copyright this week. As ever she is a must read if only so that you can be a little bit informed as to what you can make money on. This week she looks at why all the big musicians are selling their music catalogues.

 

Lisa Ellison has an interesting guest post on Jane Friedman’s blog about why your writing groups might be failing you. As you write you learn more and change your focus…is your writing group helping or hindering you?

 

Anne R Allen has a great post on writing secondary characters. Do your secondary characters try to take over the story? (yes) Anne has 5 tips to help you write great secondary characters who stay in their lane.

 

In The Craft Section,

How To Study Plot and Character- K M Weiland- Bookmark


Theme – the marrow of your story- April Bradley


Swearing in children’s books- Mary Kole


Adjectives- do you really need them- Kathy Steinemann- Bookmark


6 key qualities of the B story- September Fawkes - Bookmark

 

In The Marketing Section,

Ways to use video to engage with readers- Bookbub-Bookmark


Productivity hacks- Rachel Thompson


How to format a book using Microsoft Word- Bookmark


2 interesting posts from Thomas Umstattd, 10 reasons to delay your book launch and

How to promote using Goodreads


New advertising updates on Amazon – Penny Sansevieri- Bookmark

 

To Finish,

DIYMFA has an interesting post from Brittany Capozzi about the Vagus nerve and how it can be used effectively by writers. As I read this article I was struck by how familiar it felt to me. When you are writing an action scene do you find yourself mimicking breathing or facial expressions? (Thank goodness I don’t have a mirror near me.) Check out the article, it might turn you onto a neat trick to try when you want the muse to work harder.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Nick Fewings on Unsplash

 

Thursday, March 31, 2022

The Book Fair Smorgasbord


 


In Publishing News This Week,

 

It’s Book Fair season and the publishing world is venturing out to meet in person for the first time in two years. First up Bologna Children’s Book Fair which has just wrapped up. Publishing Perspectives has the lowdown on how it went.

 

Publishers Weekly takes a look at what will be the big topics at London Book Fair, London will be buzzing next week with the organisers expecting over 20,000 people to attend. They have an interesting collection of talks around publishing in the future too.

 

Frankfurt Bookfair is next after London they are finalising their programme but the theme this year is Translate, Transfer, Transform. Publishers Weekly details what they mean by the catchy slogan.

 

Mark Williams of The New Publishing Standard shares his thoughts on The Alliance of Independent Authors tenth anniversary and he also has an interesting column on what’s coming down the track -publishing in the metaverse. 

 

Dipping a toe into the future is Joanna Penn, This week she had an interesting talk with a copyright attorney and they talked NFT’s, The Metaverse, and other publishing models and how contract law is changing. This is a meaty interview about copyright so make sure you have a long drink while you listen/read.

 

Writer Unboxed has a new kid on the roster Yasmin Angoe who writes about the eight lessons she has learned as a debut author.

 

Penny Sansevieri has an interesting post on Indiereader about baking in book marketing strategies as you write the book. A whole different way of thinking as you write, identifying angles for marketing.

 

Bookfairs are full of resources for the publishing professional but down at the coal face what does the writer rely on? Ruth Harris has organised an impressive list of resources to make research easy for the writer. Need a name, an historical detail, or a date… Ruth has you covered.

 

In The Craft Section,

How To Write A Blurb- Ruth Harris- Bookmark


Cliffhangers not just for the end of the book- Jami Gold


Character states- September Fawkes- Bookmark


Writer life inside and outside story universe- Seth Myers- Bookmark


Dealing with backstory- Janice Hardy

 

In The Marketing Section,

Step by step guide to author websites - Jane Friedman


10 ways to blog about your book- Amanda Zieba- Bookmark


Author press releases- Sandra Beckwith – Bookmark


Amazon ads for Traditional authors- Dave Chesson- Bookmark


Unique branding for April- Penny Sansevieri -Bookmark

 

To Finish,

The first quarter of the year is over and we should be all back in the writing groove. If you are struggling check out Now Novels collection of group writing exercises.

The Alliance of Independent Authors celebrates its ten year anniversary at the London Book Fair. They have gone from strength to strength and have a huge international membership now. The founder, Orna Ross, had an enlightening article on the Author and The Creator Economy. It’s fascinating and full of mind food.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links you can subscribe here. (You get a nifty mini book crammed with marketing notes as a thank you.) If you like the blog and want to shout me a coffee, hit the coffee button up top or here. 

I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Hamza NOUASRIA on Unsplash

 

  



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