Spring into Marketing

Ahhh Spring!

The moment when the sun breaks through the clouds and warms your back and then disappears behind rain clouds for another three weeks.

The optimistic scheduling of road works which rely on good weather...reality huge mud holes that last for two weeks causing a hazard before it is dry enough to resume work...

The gentle spring winds...gale force with a wind chill factor of 5.

Spring has great P R.

In the blogosphere there is a marketing focus this week as Amazon Kindle Serials get discussed by authors...is it worth it? Passive Guy takes a look and then the commenter’s weigh in.

Jane Friedman takes Stephen Kings popular rules on writing and changes them to marketing.

Jody Hedlund asks when should a writer stop promoting their book.

In the big picture look at the publishing world, Idealog previews what are going to be the hot topics at Frankfurt Publishers Launch conference. Among the innovators speaking will be Charlie Redmayne of Pottermore...They are keen to help any other world building author do a Pottermore....

J S McDougal is looking at publishers, their fear of piracy and DRM and how it is all tied up with disruptive technologies and the release of bright shiny hardware...MP3 and the iPod, eBook and the kindle...

Joanna Penn is using her Kindle to edit her book for print...a whole nother way to use this tech...Different formats highlight different line edits to be made...just when you thought it was all over after you published...

How much do you know about Foreign Rights? A foreign Rights agent talks about exactly what she does. It will open your eyes!

Writers Digest has 5 ways writers can get the most out of Goodreads ...one of them is to read...

Alexis Grant has a helpful post on how to master Twitter...be a power user....some interesting tips in there.

There is a collection of great craft links.

Kristen Lamb on exploring writing about a character’s inner and outer demons using Black Swan as the example.

Alan Rinzler explaining what it means when an editor or agents says it lacks emotional glue...and how to fix it.

Ava Jae on how to use brainstorming effectively when it is time to edit...(yes you did read that right.)

L B Gale has another interesting post up on what Romance Writers can teach Sci Fi Writers....actually what Romance Writers can teach anybody really.

Carol Riggs talks about feedback feeding into your story....a great guest blog on Janice Hardy’s brilliant writer’s craft blog.

The seven rules of picking character names...and I thought it was open baby name book, close eyes, stab with pin....

To finish, 

Alan Rinzlers post on Book Marketing with 3 experts has been getting another airing around the blogosphere this week. I blogged it in April but check it out again as we are on a marketing focus today.

Terry Pratchett has a new book coming out and it is a Young Adult book...Here is Sir Terry attempting to market it.... ( you will smile...)

maureen

pic from

http://www.flickr.com/photos/rumpleteaser/127509131/