Thursday, June 23, 2016

Taking Sides



The news at the moment is all around voting. Britain goes to the polls tonight about staying in the EU. American senators are staging a sit in about wanting to vote on a gun law. Australia is gearing up for a National Election, the outcome of which may spell a real hit on copyright. What does it all mean for publishing? Porter Anderson takes a global litmus test on how the publishing industry may be faring in this toxic political landscape.

In the meantime independent presses are opening bookstores... This seems to be a move designed to increase a unique community awareness and maximise profits. After all if Amazon can do it with a third bookstore planned soon...

Bob Mayer speculated recently about what would happen if Barnes and Noble closed...
Audio Books are being pushed into the mainstream- why? Digital Book World speculates about profits.

A lot of authors are concerned about the scammer attacks happening on Amazon’s Kindle Unlimited. However Amazon’s method of dealing with a book taken over by a pirate scammer was not helpful. Instead of dealing with the scammer Amazon closed down the hapless author’s account. This author and a few others may have got caught up in Amazon’s clean up of email blast services which were tweaking their bestseller lists. Hugh Howey explains how this happens. But will Amazon touch Bookbub- the most influential marketing list around...

Anne R Allen has another edition of her scamming watch out list targeting authors. This is a must read and share around post.

In a nice piece of good news Apple have begun to pay out their refunds from the price fixing case they were involved in.

In The Craft Section,




How to plot – K M Weiland- Bookmark

Glimmertrain essay on Description- Bookmark



In the Marketing Section,
5 Online Marketing Trends Authors should consider





How to nail Author SEO- Miral Slatter
  
To Finish,
Publishers Weekly highlighted the story of two children’s authors who were disinvited from school visits ... One of the authors seemed to be disinvited because he openly supported another children’s author who had written a ‘controversial’ book. As some children’s authors have said... you want to censor us because of what we ‘might’ say?


Good luck with all the voting...

Maureen
@craicer

Pic: Flickr Creative Commons- Alan Cleaver

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