Uniquely You

 

 

In Publishing News This Week

Who is making money in the book industry? Lagadére seems to be leading the pack. They are up 48% in sales in the first half of 2024. They attribute their good fortune to sales of audio and front list and back list… or did the total reorganization of Hachette have something to do with it.

 

If China is the elephant in the room for all things sales wise… then the elephant likes cats. They feature in all the children’s bestsellers in China. If you have a cat main character ….

 

Publishers Weekly has an interesting article on Children’s Booksellers engaging audiences in different ways. It brings in the readers… which drag in the payers and everyone has a good time.

 

In the UK, Newcastle wants to be a centre of writing and publishing. They have an historic building and buy in from publishers, they just need lots of cash from the new government. It has to be cheaper to run a publishing business out of Newcastle than London, one of the most expensive cities in the world, right?

 

Colleen Story has an interesting article on 5 steps to building a strong foundation to your writing career. Have you considered that emotional, physical and mental health is just as important in your writing career as having a website.

 

Rachel Thompson has a must read post on phishing scams targeting writers  and how to tell if its legit and thriller author Cat Connor takes issue with digital marketers trying the same thing and what she does to discourage it.

 

If you are hunting around for interesting writing competitions take a look at this list compiled for the month of August.

 

Joanna Penn has an excellent interview with Roz Morris about writing emotion. How do you know when you have nailed it for the reader. Check out the transcript/ podcast.

 

How much does your environment influence your writing? Sue Coletta has a great post on how it has affected other authors. Does changing your environment result in a totally different book?

 

Joy York writes on Story Empire about how to go about seeking feedback on your writing.

 

Katie Weiland continues her story structure series with a great article on the art of The Hook.

 

In The Craft section,

Adding subtext to dialogue- Becca Puglisi- Bookmark

Does your scene need more tension- Angela Ackerman

5 effective outlining techniques- Rachel Thompson-Bookmark

Learning to love synopsis- Diana Giovinazzo

Infusing mood into your fiction- C S Lakin- Bookmark

 

In The Marketing Section,

Gaining more reviews- Fussy Librarian

Multiple ways to sell the story- Brian Feinblum

Social Media sells- Jennifer Windrow- Bookmark

Creative book marketing strategies- Penny Sansevieri- Bookmark

Book Promo timing- Sandra Beckwith-Bookmark

Reader Magnets and other questions - Alli Podcast

 

To Finish

Today I was checking that a review on Amazon that I had written was up and at the top of the review pages was Amazon’s AI roundup of the reviews and what they were all commonly saying. Woah, I thought, AI gets everywhere. Dan Blank recently had an interesting article on how AI was sliding into our everyday lives making shortcuts and time saving. What we really should be doing, he said was celebrating our unique creative voice.

 

Maureen

@craicer

 

I’m running late on the monthly newsletter. This weekend I will get to it.  If you want the best of my bookmarked links you can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate virtual coffee love. Thanks.

 

Pic Photo by Evan Fitzer on Unsplash

Jumping Off With Your Eyes Open

 

In Publishing News this week.

Just after I posted my blog last week the news broke all over the publishing blogosphere that Findaway Terms Of Service had changed and they were doing an all in rights grab. I figured that instead of posting breaking news I would wait and see what happened and tell you this week. So, to recap for those in the back, Findaway was a nifty little startup that authors could put their audiobooks on without the punitive contracts and royalty grabbing that Amazon Audible locked authors into. Yay. 

They grew fast and everything was good and then Spotify bought them. Wow, said their authors, we’re playing with the big boys. Audible took a hit. Everything was fine, until Findaway’s TOS changed last week. The screams were deafening. 

Check out Author Beware for just what the terms are now and whether you should accept them.

Spotify/Findaway shouted, it’s all a mistake, all’s well, nothing to see here, as they quickly backpedaled most of the terms. 

Except, canny pundits said- Aha, we were waiting for this. They screwed musicians and now they are coming for us. Kris Rusch breaks this down and lays out the pros and cons.

What to do? 

First, Take a deep breath. Decide what you want your audiobook platform to be. Discoverability, a little money on the side, all in formats, human narrators, AI narrated shorts…

There are other discoverability platforms out there for Audiobooks- Many have ditched Spotify for Author Republic, who distribute to 50 other retailers including Spotify. (I hope they have looked at their terms of service well.) 

If you have a high traffic website of your own – Bookfunnel now delivers audiobooks. 

However, if you see the world in Entertainment- Subscription streaming is where movies and TV shows are. Spotify has all but captured the music business and are making big inroads into podcasts and now Audiobooks. If Netflix has your eyes, then Spotify has your ears. Can you afford to ditch them or do you play them like a lute- giving some of your content to Spotify and encouraging your fans to go to you direct.

If anything about the last week has taught authors, it’s that corporations who rely on creative content for money don’t care about the rights of the content providers. Read the TOS carefully and go in with your eyes open. 

 

In Other News...

TOR Books (Big SciFi publisher) has been caught using Ai images in cover art. They said they bought them legit but the artists whose work it is say that Ai’s ripped off their work. So even the legit Ai platforms are dodgy- who knew? 

 

London Bookfair has been announcing their programming. Publishing Perspectives details the special guests and what extra book events they have on offer.

 

Late January is when the Society of Children Book Writers and Illustrators have their Winter conference. They have a great blog where they write up key moments and presentations from the speakers. Children’s Book Illustrator Debbie Ohi has a great post on picture books behind the scenes- excellent for new illustrators with tips of the trade.

 

The Week has a post on Romantasy - the hot new genre. Hmm I’m not sure it’s new, its been around for a while- think hot romance inside a fantasy novel.

 

Jane Friedman has a guest post  from Tiffany Yates Martin on why and how you can sabotage an important reveal in your story. It’s all about context.

 

Anne R Allen has a super post on action, dialogue, and business. Action is not violence it can be anything. But if you have too much action you can bore the reader as well. Use your action wisely.

 

In The Craft Section,

Perform your own developmental edit- WrittenWordMedia- Bookmark

3 kinds of Story Fuel, goal desire, and search- Barbara Linn Probst- Bookmark

Scene structure- September Fawkes

Tension suspense and conflict-Lynette Burrows- Bookmark

How To find Beta Readers- Now Novel

 

In The Marketing Section,

Amazon A+ Content Sandra Beckwith – Bookmark

Social Media and the author platform- Rachel Thompson- Bookmark

What is a Book discovery platform - Alli Blog

How to go viral on TikTok- Hina Pandya

Booktok tips for writers- Sue Coletta- Bookmark

 

To Finish,

Platform. Your platform. Their platform. Publishers platform. Distributors platform.

You can be forgiven for thinking it is all too much - let me hide.

The most basic understanding is how you are represented online. It could be a webpage, a website, an email contact, Amazon Author page. Whatever it is you need to be aware of it and be in control of it. Colleen Story has 5 reasons to update your author platform. It doesn’t have to be hard. Imagine you are an enthusiastic reader- how could you find out about your favourite books?

Just don’t have mind boggling Terms Of Service for your fans!

Maureen

@craicer 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links  and other assorted stuff you can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to shout me a coffee, I appreciate the virtual coffee love. It feeds my caffeine addiction. Thanks.

 

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Writing or Reading - There’s a cruise for that.

 

In Publishing News this week

 

There has been head scratching and disbelief in the Science Fiction community over the Hugo awards being held this week in China. Prominent names inexplicably didn’t get recognition for their work. Then the rumours started - Did China ban these books from the ballot? The Guardian tries to find out.

 

Staying in the East, Japan awarded a prestigious literary award and then the author confessed to using AI. Consternation. The book was described as flawless. How much AI is too much? Mark Williams adds his acerbic take on the situation.

 

Mark also writes about the huge take up of the ad supported Netflix streaming platform. If people are comfortable with ads then they shouldn’t have a problem with ads in books on streaming subscriptions. Any takers?

 

Booktok was surprised when an influencer who doesn’t read was sponsored by a publisher to go on a cruise and … read. Publishers Weekly reports how that worked out. (Pick Me for reading on an all expenses paid cruise.)

 

Publishing Perspectives reports on the Kids Media trade fair that is happening alongside the Bologna Children’s Book Fair. It’s not just the books getting deals- think Merch!

 

The Ghostwriters met in New York for their conference. Josh Bernoff reported in Jane Friedman’s blog on the main talking points. They are anxious about AI and the fees that some ghostwriters are charging. $50,000 is too little. 

 

Lithub reports why all the publishing firms see March as the best time to publish books this year. It’s all about when elections are happening. They also have an interesting article by Laurie Frankel on why she threw away over half her book in revisions. It has to do with Re- Vision.

 

Colleen Story has an interesting post on 7 things you should give yourself permission to do if you are a writer. Angela Ackerman has the one rule you shouldn’t break!

 

If you would like to try listening to podcasts on writing, AJ Yee has rounded up 25 of the best podcasts around. I listen to at least half on this list and they are very worthwhile. (Shoutout to the fabulous SPA Girls!)

 

Katie Weiland has a great post on writing multiple storylines- everything you need to know. I have done this with points of view and it was a great exercise in creativity at the same time as a great headache. Multiple plots is lifting the bar again. 

In The Craft Section,

How to use internal and external conflict- Ali Bumbarger- Bookmark

6 tips for writing a compelling first sentence- Deanna Martinez-Bey

Finessing dialogue- Stephen Geez 

How to write a short story- Hannah Yang- Bookmark

Failure in Fiction- Sue Coletta - Bookmark

 

In The Marketing Section,

A guide to the avatar target reader- Bookmark

2 Great posts from the Alliance of Independent Authors -Successful rapid release strategies and Money basics for authors.

How to sell books to bookstores- Penny Sansevieri

A super easy way to add amazon reviews to your website- Cori Ramos- Bookmark

 

To Finish

January is often the month where you get to grips with new projects. Sometimes taking yourself on a writing retreat can get your creative juice moving. Take a look at the Writing Retreat Directory for fancy retreats all over the world. You can check out free or low cost residency programmes for writers as well. Why not grab some writing friends and make a weekend of it. It could be just the boost you need to get into your new project. Or you could see if a publisher will sponsor you to read books on a cruise. 

Combine all three and go on a cruising writers retreat. Yes Writer – there is a cruise for that.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to shout me a coffee, I appreciate the virtual coffee love. Thanks.

Photo by Alonso Reyes on Unsplash

 

Trends, Predictions, and More of the Same

 

And we are back… sweltering in the sun and through hot nights wondering if we can avoid the plague of jellyfish at the beach to go for a swim.

 

2024 – Where the predictions for writers and publishing are more of the same with bells on.

Lucy Hay has a THE post on what your writing resolutions for 2024 should be.

Anne R Allen has her regular publishing predictions post from Agent Laurie McLean. She talks about the trends she is seeing and the AI specter that looms over the industry. Let’s be Human out there.

Orna Ross backs this up with her predictions for the Indie Publishing community for this year. A great read from the Alliance of Independent Authors.

Written Word Media takes a look at the marketing predictions for authors in 2024. This is a comprehensive post looking at the 10 trends that they predict will be ones to watch this year.

 

In Publishing News this week

Ex Children’s Laureate and all round good bloke, Michael Morpurgo has gathered his fellow laureates together to demand a greater investment in early childhood reading. Every writer should be saying the same. If we don’t create readers we won’t have book buyers.

 

Publishers Weekly reports the creation of a nonprofit aimed at giving certificates to AI Copyright friendly entities. So far a lot of associations have signed up in support. I’m not sure whether they will eventually manage payments for licensing content to AI which some industry commentators think is where the AI trainers need to go.

 

Mark Williams reports on the landmark ruling of AI copyright law in China. If a human gave the AI a prompt then the human has copyright. This law only applies to China but as countries start to grapple with making laws everybody is watching to see how other countries are handling AI. New Zealand has a similar understanding according to a recent copyright workshop that I attended.

 

However, if you prompt your AI tool using known copyright and trademarked examples be prepared for the lawsuits. Spectrum has an eye-opening post on Midjourney and the Marvel movies it has scraped using very easy prompts. 

 

Jane Friedman has an excellent excerpt from Stephanie Chandler’s book, The Nonfiction Book Marketing and Launch Plan. Avoid random acts of content.

 

Dave Chesson has updated his comprehensive keyword strategy article again - ready for 2024. (Dave seems to be doing this every 6 months.)

 

This is the month for fresh beginnings so check out this article on productivity with a writing space make over.

Sharon Woodhouse has an interesting article on making every activity you do in your author business fall into the 3:1 ratio. It must do a minimum of three jobs for you.

Katie Weiland has an interesting post on 2023 and how it mirrored the flat arc for her.

 

Kathryn Craft has a great article on Writer Unboxed about fresh perspectives that sell. If your idea for the next novel seems far out that might be just what they are looking for.

 

In The Craft Section,

Smooth scene openings- Lisa Poisso

Words of wisdom on Short Story writing- Dale Smith-Bookmark

The moment of truth- K M Weiland

7 steps to writing a smart mystery- John Fox- Bookmark

Turn your readers into detectives- Marissa Graff- Bookmark

8 ways to hook readers at the end of chapters- Becca Puglisi- Bookmark

 

In The Marketing Section,

Two great posts from Rachel Thompson- How to market a book that doesn’t exist yet and Boost your marketing success-Bookmark

15 smart author marketing strategies for 2024- Penny Sansevieri- Bookmark

Does your newsletter live up to expectations?- Collen Story - Bookmark

Where should I sell my book – Sandra Beckwith- Bookmark

 

To Finish,

As we start another year in the publishing trenches the old noggin stares at the proliferation of Social Media sites that sprang up after the dumpster fire of Twitter/X and wonders if it is all worth it. I waited to see where the publishing people I follow went and they scattered like pigeons surprised by a cat. So, I picked two new alternatives and stuck with them. I didn’t close down my Twitter account because I wanted to keep control of my (hopefully,) trusted name in that boiling pot. Roland Denzel has a great post about not quitting Social Media but quit using it. And he’s right. You don’t have to spread yourself thin, just use it strategically. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to shout me a coffee, I appreciate the virtual coffee love. Thanks.

Pic:Photo by Lanju Fotografie on Unsplash

Christmas Shopping

In Publishing News this week,

It’s that time of the year when everyone is shopping for presents. Penguin Random House has been shopping and they’ve just bought Hay House. But are they going to keep it the same?

 

This week KKR, the hedge fund that bought Simon and Schuster, announced who is on the new board of Simon and Schuster. There is a lot of interest in this news as moves like this can signal where the focus of the publishing house will be in the future. Mark Williams has a run down on where S&S might be heading.

 

With a more multi- media focus on IP filtering through publishing houses, the programming of the Publishing senior level conference in New York in January looks on the money. Publishing Perspectives checks in with Mary Pender, who will be a speaker at the conference in January. Mary is an agent specializing in book to screen deals.

 

Mills and Boon are launching a new imprint – Afterglow. This is to take advantage of all those romance TikTok influencers out there and their young and hungry market. Always check in with what the romance community is doing they are usually way ahead of everyone on trends.

 

The NY Times has an opinion piece on whether Spotify will kill audiobooks the way they have strangled the music industry. You may need an eggnog or two after you read it.

 

Why does a publishing house close an imprint? Jane Friedman interviews three industry commentators on why imprints come and go.

 

Kelley Way has an interesting post on what happens to royalties after I die- This is where your literary executor comes in handy.

 

Mark Williams has a guest post over on Anne R Allen’s blog about the hard job that agents do. He was a fly on the wall for a week. Eye-opening.

 

Rachel Thompson has a great post on 10 proven strategies for writers to boost focus and enhance creativity for next year. Get your planning in early.

 

Writer Unboxed has their final marketing segment for the year with words of encouragement from writers in the business. Over at the Alliance of Independent Authors Orna Ross is talking with Anna Featherstone about baking the marketing into the book as you write it. (podcast transcript)

 

Jami Gold has another brilliant post on how to portray strong friendships. She has been studying the Loki mini series for tips on Bromance style friendships and how to write them well. 

 

In The Craft Section,

5 signs you are ignoring your antagonist- Colleen Story- Bookmark

8 keys to becoming a successful author- C S Lakin- Bookmark

Writing a sympathetic antagonist- Kristin South

Your book means something- James Scott Bell- Bookmark

Write your way whole- Kathleen McCleary

 

In The Marketing Section,

How to market a book- K M Weiland - Bookmark

2 great posts from Penny Sansevieri - 11 clever promo ideas - and Customise a book marketing plan - Bookmark

Author websites and book marketing – PublishDrive

2024 Literary Calendar- Sandra Beckwith - Bookmark

 

To Finish,

'Tis the season to be jolly…. 

The last quarter of the year is often the time that writers push through against fatigue and Christmas overwhelm and try to get their 2023 projects squared away. This can make you even more anxious as you run up against the December calendar. You might like to check out gifts you can give yourself or pass on to family to get for you. Don’t forget to check out Angela and Beccas free writing gifts. 

For creativity you can put your feet up and try some fun writing prompts with a Christmas theme. Put your own Genre spin on it. A Dinosaur Christmas Romance with Sparkles and Zombies …

 

Next week is the last blog post for the year and the bumper Christmas newsletter will be out. If you haven’t checked out my books sales go over to my books website and grab some bargains.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to shout me a coffee, I appreciate the virtual coffee love. Thanks.

 

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Where Is The Money?

 

 

In Publishing News this week,

A few weeks ago Spotify announced they were trialing audiobook access within the Spotify premium subscription with 15 hours a month free access in the UK and Australia. It must have worked as they announced this week, they are rolling it out to the United States.

 

Kobo is rolling out new devices for the Indian market. They are hoping to scoop up readers, but Mark Williams points out Kobo are falling into the same trap Amazon did with their initial Amazon India rollout. 

 

Publishing Perspectives reports that PRH India is committed to 100% recycled paper for its books. After a few years of the publishing community talking about being sustainable this is the first big publisher to walk the talk. Hopefully the rest of PRH will follow. After all if the biggest publisher does it… .

 

Penguin Random House has issued their first ever diversity report on the makeup of their non warehouse employees in the US. As you will have guessed the employees are mostly white, but they are changing and are happy that they employ above average diversity than other publishing houses. 

 

The Sharjah Publishing City Free Zone has unveiled a nice exclusive package of business deals for publishers wanting to do business in Publishing City, reports The New Publishing Standard. I never thought about publishers navigating their way around local laws etc until I saw this package. Sweet deal.

 

The Wall Street Journal has dropped its best seller lists. With best seller lists falling by the wayside or being dubious about how they count book sales are there any lists we can trust anymore? 

 

Many in the industry are waiting to see what the courts say about various lawsuits involving the provenance of Artificial Intelligence and creativity. Three artists were disappointed when the judge handed down the verdict that AI wasn’t infringing on their rights. 

 

Goodreads are asking their users to help combat review bombing. Finally, they do something about this. It couldn’t be because of the bad publicity they got when review bombing hit Elizabeth Gilberts new book before it had been released. This caused the author to pull the book with many critics crying shame on Goodreads. 

 

Darcy Pattison has a must read post on author income accounting. There are good tools out there to help you integrate all your sales and expenses. You don’t have to stick with the back of an envelope.

 

Kay DiBianca has an excellent post on project planning. This is a helpful list to think about all the tasks you need to do when you write and publish a book. Do you have a checklist?

 

Jan Sikes has an interesting post on going back and revising an old novel. Should you? In positive spin she learned it’s a great lesson for seeing how far you have come as a writer. 

 

How invested in your book is your reader? Are your stakes high enough? A great article from Suzanne Dunlap on keeping your readers turning the pages.

 

Anne R Allen has a great post on tone in writing. This goes hand in hand with voice. You can make the gruesome funny with the tone of your writing. It is all in the word choice. 

 

In The Craft Section,

Should you revise as you go – Jessica Strawser

What are antagonist proxies- K M Weiland – Bookmark

Breaking writer rules- September Fawkes

Story pacing- Florida writers- Bookmark

8 qualities of a great book editor- C S Lakin- Bookmark

Plotting with Michael Hauge’s 6 stages- Janice Hardy -Bookmark

 

In The Marketing Section,

Lead magnets for authors- Inkerscon- Bookmark

How to write a powerful about page- Sandra Beckwith

Make a good impression with cover design- Lexi Greene

Unexpected things your author platform can do for you- Colleen Story -Bookmark

Head shots- Terry Odell- Bookmark

Pinterest for book marketing- Joann Penn interview with Trona Freeman- Bookmark

 

To Finish,

Writing is a business. It’s entertainment. It’s escapism. It’s knowledge. It is a business. Hopefully money is flowing to the writer. That is a helpful tip if you get a publishing deal. Are you paying for it? Reputable publishers/agents don’t charge you. 

With the recent surveys on author income and the sad reality that many writers can’t make a living The Alliance of Independent Authors has a comprehensive blog post on embracing a positive money mindset. Money is not a dirty word if you need it to pay the bills. Every writer would like to not worry about money. So, look at the article. Cultivate that mindset, and money might begin to flow into your author bank account.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter to go out. If you want the best of my bookmarked links, you can subscribe here to join our happy band.

 

If you want the weekly blog in your inbox subscribe to the Substack version.

 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

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