Deja Vu.

This morning the word went out HarperCollins is the next big publisher to fight with Amazon. 

So will 2015 have the flavour of 2014 with the virtual book lockouts, impassioned pleas for support and authors being left the worse for wear in the battle of the publishing behemoths? One of the sobering takeouts for anyone watching is that it is not the publishers bank accounts that get hammered. It is the authors and their careers. For authors to have a book not visible online hurts sales... which means their next book becomes a harder sell, (despite what the publisher might say to the contrary.) This hurts their future earnings/career.

In the children’s publishing world Bologna is the rally cry. The biggest children’s book rights fair in the world and the news is all gelato and where the agents missing bathrooms are on Twitter.  Despite Bathroomgate, everyone is upbeat. The world wants middle grade. Yay. Even middle grade space! I have a drawer full of manuscripts...

Another class action suit has been registered against Author Solutions, which is OWNED by Penguin Random House. And still there is a deafening silence by publishing journalists to expose this company. Could it be that every big publisher has their fingers in this pie...

For the last three years I have been noticing the claim that Book Apps are just around the corner... not the next corner, the one after that. Here it gets stated again in several places this week. (Must be the Bologna effect.) If only we had partnerships... author/ illustrator/ app designer. Maybe the time has come.

The time has come to move on for self publishers says Porter Anderson. In his usual thought provoking way Porter looks at all the arguments around self publishing and how the mindset holds back the author. 

Inspirational as ever, Hugh Howey also checks in with his take on being a SP chump.  

Elizabeth Spann Craig finds out her traditionally published series is at an end. When you know it is time to move on... whole new publishing life coming right up. Take some time to read the comments on these articles. There is lots of extra insight into how these decisions get made.

A couple of years ago... I talked in my blog about an interesting marketing concept; Downloadable e-books on those plastic gift cards as a point of sale display, just right for the impulse purchase at the bookstore counter.  There were several companies looking into producing nifty stands of these for publishers. Another company has joined in making this a marketing reality but with short run cards that will appeal to authors.  

In the Craft Section, (all of these are bookmark worthy)

7 habits of highly successful writers

6 monstrous ways to turn a so so story into a great one

Your books inciting incident may not be what you think it is

4 tricks to give your hero an upgrade

7 rules of picking character names

7 qualities of high concept stories

How to trademark your writing style.

In the Marketing Section, (Every one of these a book mark post)

Sam Messingham has the article on using Twitter effectively.

Marketing 101- Creating a strategy –Jami Gold

Things all author websites need to have.

Crowdfunded publishing- Jane Friedman

Author and book marketing starts with you –Joel Friedlander

Website of the Week

Not really a website more like a phenomenon!

The Creative Penn or Joanna Penn has made such an impact on sharing her journey in real time as she negotiates new publishing landscapes that it is hard to imagine the blogosphere without her. Her website is packed full of information. She has a popular podcast and her books are best sellers.

Bibliocrunch caught up with her to ask the five important questions  about her publishing journey. And if you check out her latest podcast interview she is talking with an audio marketing expert. It is, as usual, packed full of information and as Joanna acknowledges this is a must for writers to look at with so many car makers enabling in-car podcast radio as their latest feature. 

Bet you didn’t see that coming.

To Finish,

Getting books in libraries is a big thing for Authors. It means visibility, more people reading your work and sales down the track. Now authors are being encouraged to make their Indie e-books available to libraries. Check out the nifty infographic.

Maureen

@craicer

Pic from Flickr Creative Commons/ Robert Couse Baker

Messy Details

Twitter is always interesting for the pithy quote on a current news situation.

Clarkson and One Direction: two devastating blows to publishing in the same day
— Philip Jones (@philipdsjones) March 25, 2015

This Tweet comes from the Editor of the UK based Bookseller magazine. On one hand it acknowledges the celebrity nature of publishing current trends, (this enables those other books to be published.) On the other it shows when events/people get messy in public, sales of books plummet.

In other messy publishing news, my Twitter feed is filling with comments about the new censorship app, Cleanreader, which you may download to your reader of choice and run those pesky books through. It will take out and replace all those horrible naughty words that authors unwisely decided to use in their stories.

Joanne Harris (Chocolat) takes issue with the extreme nature of the ‘clean’ being perpetrated and the complete lack of understanding by the App developers of the authors position. (You can imagine Chucks Wendig’s reaction.)

Equally messy is the position of a large Book Festival who have trade space being used by a predator concierge company owned by Penguin Random House. The festival report that they can’t get out of it because then PRH may withdraw their support. It is not a new position in publishing as Dave Gaughran points out.

Publishing is always looking for what the next big trend is, so one eye is always being kept on the tech sector. This week, Joanna Penn gave a guest article on Virtual Reality becoming the next big thing in publishing. Heady stuff. 
As I was trying to imagine it, up popped these two articles. Picture Book Apps and the vanishing author... with some timely comment and then Publishers Weekly highlighted what Mary Hoffman (author of Stravaganza series) is doing with a multiplatform VR App for kids. Definitely a trend to watch.

Jane Friedman has a guest post from an author who has partnered with a small press. He extols the virtues of working this way.

Bob Mayer looks at the basics for being a successful author now.

Mike Shatzkin has some starter thoughts for publishers to be thinking about on their author websites. (Authors might be thinking somewhat differently tho.)

In the Craft Section,

Smart tactics for describing a character in 1st person POV.

What does your character want? (Great post)

A first chapter checklist

Using growth hacking to write faster.

Building your own world.

Character Talents and Skills (from the Angela and Becca’s new Thesaurus)

The five best online tools for outlining your novel.

How to get that book written this year.

Critique Etiquette - (Bookmark)

In The Marketing Section,

Two interesting articles from the Book Designer blog - The ultimate guide to Twitter for writers and Quick Book Marketing tips.

In the spoken word realm, Audible wants writers to work exclusively for them... think radio serial style.

Podcasting and Indie Writers.

Hot book marketing tips for Indies.

Jane Friedman has distilled her Social Media philosophy and it makes for interesting reading. Are you being genuine in your outreach?

Website of the Week

I enjoy dropping into Kristine Kathryn Rusch’s blog. She writes with passion about the need for authors to keep educating themselves in the industry. This week she highlights how your attitude to writing and publishing can see you have a short career or a long one.

To Finish,

If you are on Twitter you will sometimes see conference takeaways being tweeted. This week the Pubsense conference looked at publishing in the future. The #pubsense15 Twitter stream was full of good comments.

Bookbaby decided to put up a nifty video using Neil Gaiman’swriting advice... Lets take it right back to the reason we write in the first place.

Maureen
@craicer

Breaking The Container

This week in the publishing blogosphere...

If you have any interest in the global publishing world you will be aware of the new VAT rules coming into the EU. This is where the governments of the EU finally get tax off Amazon... or rather Amazon tells all authors who publish with them that they will add the tax on.

The ongoing saga of Maurice Sendak’s estate is back in the news. He had collected some amazing paintings folios and first editions. Then the executors pulled 10,000 original items from the Sendak collection held at a Philadelphia library. Is it in accordance with his wishes? There is quite a debate on as the executors are not writers...

Boy books.... Girl books.... Book books!

A seven year old girls complaint about a non-fiction book being promoted as a boys book has prompted a change in policy from a publisher.

The news that over 60,000 UK boys have failed in their literacy by age 11 has galvanized a children’s writer. But he has an interesting way of going about it. Build some free gaming apps to go alongside his novels. Is there buy in from his publishers... YES. (This reminds me of a proposed idea along these lines here - No publisher buy in.) This is all interesting in light of a recent study on the use of tablets in schools.

Where are the books exploring conflict for children and teens from the other side. One writer is appalled that they are the only one writing with middle eastern protagonists.

New Zealand writers have been reeling lately with a string of publishing houses closing their NZ offices. Writer Beware has posted a warning, that writers taking their own rights back after disputes with publishers have to be very careful.

Jane Friedman has a guest on her blog sounding a note of caution on signing up for Kindle Unlimited.

Rachel Gardner details the kinds of rejections from editors she gets as an agent. (These are for books that went on to do well –we are not alone)

In the Craft Section,

What makes your characters uncomfortable- Janice Hardy

Double your Story Conflict in seconds. –K M Weiland

Are Series worth it if you are not published? –Ava Jae

The brutal truth about Beta Readers

20 ways to become a more productive writer

Plotting the non plot driven novel

Scenes - and how to write them

New ideas on how to plot

10 tips for short story writing

In the Marketing Section,

Social Media- how to toot your own horn without turning off your audience

How to develop a business mindset- Rachel Gardner

Juggling multiple projects – Elisabeth S Craig

Update on the ACX alternative in audio books. (I linked to this a few months ago, so the update makes interesting reading.)

5 ways to start building your fan base

To Finish,

Two big projects that made the news this week.

One of the biggest YouTube sensations in recent years is a teenage girl blogging about her life. Girl Online by Zoe Sugg was released as a book this week and broke all sorts of records for a first book. How did this happen?

Serial, a podcast sensation, finished its first season... and asked its listeners for donations to do a second. How can publishing learn from this success? The Bookseller asks.

The power of the storytelling transcends the container it is delivered in.

maureen
Pic from Flickr/creativecommons/Joanna Bourne

Sharing The News

Today my Twitter and Facebook feeds went a little nuts with the announcement from Amazon that they have a cool new publishing tool for kids writers.

The first comment I saw on Twitter was from Laura Hazard Owen. 

KDP Kids = Get ready to see some really, really bad art
— Laura Hazard Owen (@laurahazardowen) September 3, 2014

I took a look at what they were offering and thought hmm 650MB not a big file and what about the illustrators? Amazon does not do Royalty splits. Yet.

Recently Hugh Howey wrote a list of Stuff I Want To Know where he calls out to Amazon for answers.  Bundling and royalty splits were on the list.

Also getting comments on Twitter, Mike Shatskin's article on Author Branding and Marketing, are the authors responsible or the publishers?

Book Apps seem to be a hot topic with a comprehensive How To Use Authorly at The BookDesigner site.

HarperCollins UK has put a stake in the ground and is selling ebooks from its own website. This has raised eyebrows for ‘why has it taken them so long...’ and is a direct nose thumb to the ZON. Among the comments is this little gem where HC state that their authors will get a much higher royalty from them than Amazon.

Jim Hines is a funny writer for kids but his two articles this week deal with serious topics. The first, Writer Despair, had a host of writers nodding their heads. The second on the outrage he feels for the justifications used by idiots that viewed hacked pictures this week. This rant is one of the most succinct call outs I have read. Brilliant.

On the subject of call outs... A serial plagiarist has been caught out. This is a sobering read and a timely one. It was so easy for her to do this... Be Warned!

And on that subject Porter Anderson has been examining Author Ethics. Jane Steen has proposed 8 ethics for self published writers... but may be they need to be taken further.

In the Craft Section,

Joanna Penn interviews that Snowflake guy

6 vital questions to ask your first readers

21 writing tips from the greats

Using  method acting to increase drama

Janice Hardy on fixing episodic fiction

Larry Brooks on the 6 epiphanies that great writers have

James Scott Bell on avoiding the tar pits of fiction

Becca Puglisi on writing the page turning novel

The Plot Whisperer has a tip for that sagging middle

In the Marketing Section,

Joanna Penn has gathered all her translations advice into ahandy list

Scott Carter has a great post on Using Free Effectively

Writer Collaborations… a few tips.

Susan Kaye Quinn on using the new Amazon preorder buttons effectively. Great post!

To Finish,

I use Twitter for research... it is a very good tool. Editors occasionally play the #MSWL game where they post on Twitter what they would like to see. Today was one of those days. It is always interesting (just put #MSWL in the Twitter search bar) and now there is a nifty website to go with it. 

Chuck has a note of caution to writers who blindly try to follow the trends - don’t write what they want, Chuck exhorts, Write What You Love!

maureen