Business Choices

It is cold and wet. June blasts from Antarctica have ensured that we know Winter has arrived. I spent a hopeful five minutes today looking at this publishing mini conference on a cruise ship in the Caribbean. It is in the northern hemisphere winter... and as I turn up the heating and work on the Tinderbox conference I’m wishing I could just transfer the whole thing onto a cruise ship.

This week Book Expo America (BEA) has been on. Online discussions have been on the business of publishing and reaction to Scalzi's $3.4m publishing deal. There are a whole lot of green eyed authors out there who have let their vitriol get away on them. Then there are the calm reasoned authors who talk about the business and what Scalzi’s deal might mean to authors going forward. Kris Rusch has an excellent analysis and I urge you to read the comments for the great discussion on contracts. Then there is John Scalzi himself who lays out what the deal means to him for the next decade.  This is a very generous set of posts for an author to do. Read and Learn and raise a glass to him. By the way he is a fantastic author!

The Nielson figures came out this week on e-book sales last year and Futurebook has a handy analytical break down of the figures. Overall the sales were down 6% but as Nielson was doing a five year comparison, in 2010 the number of e-books sold were 68 million and last year it was 240 million, I don’t think anyone is too worried. Among lots of interesting data was this nugget, juvenile fiction is on the rise.

Publishing Perspectives reported on BEA and the global rise of... adult colouring books. Invest now in Faber Castell.  Porter Anderson reported on the digital conference held at BEA. With the huge amount of books now we need curators more than ever... and that is where the reader has to step up. Interesting article.

Jane Friedman is one of the Go To people for a perspective on the publishing industry and here in her latest interview I think she nails how the publishing industry is now and where it might be going in the future. This is a bookmark post.

In the Craft Section,

Attention Grabbing Story Structure

Inside an edit on Non Fiction

Putting your best work out there- Jody Hedlund

5 big tips to write well

10 steps to editing with focus- (Bookmark)

How to write a brief synopsis- Janet Reid- (Bookmark)

Character portraits

How to organise your writing life, tracking characters- Julia Kelly (Bookmark)

In the Marketing Section,

5 lessons learned between books 5and 6 - Molly Greene

A quick lesson on creating imprints- Joel Friedlander (Bookmark)

How to get books top rated at Amazon

Formatting to print from MS Word – Jami Gold (Bookmark)

How to repurpose your blog posts -Nina Amir

5 top apps for writers – Wendy Jones

To Finish,

Who can resist an Infographic? Here is a great one looking at the publishing process. Two years to a print book.

Choices abound in publishing 2015 but you can’t get away from this pithy piece of advice.

Writing is an Art and Publishing is a Business – Chuck Wendig

Maureen

@craicer

Pic: Flickr/Creative Commons/ Mauro Parra - Miranda

What goes in...

This week I sat down with a bunch of committed writing friends to start to pull together four months of creative ideas of what to include in our National Conference of Children’s Writers and Illustrators 2015. Planning a good conference takes time and much thought. My guiding principal is IT IS A WORKING CONFERENCE. Attendees must get knowledge out of it for their money. It is a big chunk of cash and writing time that poorly paid writers and illustrators have to give up so every dollar needs to really be worth it.

Kameron Hurley has a guest post on Terribleminds which is the must read post of the week. (year) Kameron outlines the need for writers to think business. These are some of the issues I would like to explore at the conference.

Hugh Howey takes a hard look at Barnes and Nobel booksellers. What they are doing wrong and will it destroy them. This was echoed yesterday in a comment from one of my writing friends about New Zealand’s biggest book seller chain.

Passive Guy takes a look at agency clauses in contracts. This is an interesting post about tricky legalese in contracts.

The Futurebook team have a twitter chat every week and this last week they were looking at Metadata. How can you find out what you need to find out... and why is it so important. 

Jon Bard takes a look at the KDP Kids Books app that Amazon released last week.

Lauren Sapala has the two most important things writersneed.

  

In the Craft Section,

How to plot a character driven story or why Harry Potter didn’t end up a nutcase.

How to make sure readers don’t close the book

How to draw fantasy maps

How to write for the 21^st century (pet peeves from an agent)

How to use a developmental editor

How to edit first drafts (great post)

How to set the stage (great post)

In the Marketing Section,

How to use the Manuscript Wish List site effectively.

How to boost book sales passively

How to use Noisetrade book marketing effectively

To Finish,

Six years on from the first conference we organized and issues we never thought of then are now on the table. Storytelling has different wrappers now.

Gaming companies need story content too. This week one of my writing friends was asking for some help with a project her company was working on. They had the idea, they had the graphics, they just needed the story to go with them. Kevin Spacey looks at how storytelling has changed in the shows he has been in.

maureen

Sorry late again… Recovery one step forward two steps back...

Pic: Flickr/Creative Commons Inger Maaike

Wouldn’t this be a cool conference bag?

UN - Natural

Autumn... and the summer weather goes on and on...and so do the list of provinces now officially drought stricken. As I write this half the North Island has been declared officially in drought. The flow on effects of a drought are not obvious now but will come back to haunt us later in the year, with a shortage of food as crops dependent on water won’t be sown. There is an extreme fire risk.

In the publishing blogosphere, this week, a similar disquiet is being felt with the news of class actions and shonkey contracts from reputable publishing houses.

For those authors in the lucky position to have a self published book picked up by a trad 6...5...4... publishing house. It is not all a bed of roses as this cautionary tale illustrates...Amazon contacted the readers who had bought the Indie published book and said they were withdrawing it and if the customer wanted a refund they could get it and a new copy of the book. But who is paying for this? The Author...who didn’t know anything about it. OUCH.

A New York Law firm is gathering data to bring a class action against Author Solutions and its owner Pearson for scamming authors... People check the contracts before you sign them!

Today the association on Science Fiction and Fantasy writers alerted everyone to the major problems with Random’s Hydra eBook imprint contract. John Scalzi, head of this association, publically stated that anyone publishing with Hydra will not be eligible for membership. He spells out all the problems in the contract. This is required reading! The hooks are large...and YOU NEED TO KNOW.

Kris Rusch looks at the Death Of Publishing...and after the last three posts you might well think it...however Kris is upbeat and there is HOPE....

Bob Mayer takes it another step with his Survival For Writers and Rachelle Gardner details what Agents are working on now in the Brave New World and why they are still relevant.

Joel Friedlander has a great article on the progression of writer, author, publisher, marketer....

Susan Kaye Quin takes a look at hiring your writing business team.

If you have a Kindle you may want to take notice of this backup technique just in case Amazon pulls another swifty.

In Craft,

A handy info graphic on scene construction.

The great Janice Hardy on five quick edits to strengthen your writing.

How to find your creative sweet spot.

In Marketing,

How to use Mail Chimp. (that’s for your email newsletters)

Perfect press releases.

Does advertising on Goodreads work?

To Finish,

Hugh Howey has a thoughtful post on the reality of publishing now. You would think Hugh has reached the top of the mountain but as he says it is only just beginning...his thoughts while shelving books in a bookstore...Yes, this is his day job.

maureen

pic from Koshyk Flickr Creative Commons....Imagine opening that pea pod.

Going Up...

This week the country waited with baited breath to find out if The Hobbit will be filmed here. 

YES IT WILL. 

Wellington is a small city chock full of creative people. Everybody knows somebody who worked on Lord Of The Rings...or a Peter Jackson movie, or a WETA production so the uncertainty has had Wellington particularly on a knife edge lately. Wellington is a happier place this morning.

With the speed of time, (why does it always feel faster as we get towards the end of the year) November is just around the corner and for those of you who are thinking about NaNoWriMo (writing a novel in a month) and throwing up your hands...here is a link to writing a novel in three days. The secret is all in the planning.

Publishing Perspectives has an article up on Online Writing Communities. Chris Vannozzi has co founded a website that puts you in touch with other writers to form critique groups etc. Chris thinks this model is much better than going back to Uni and doing a creative writing programme...Have a read and tell me what you think....

Rachelle Gardner has a plea to writers to understand their business...that writing is a business and she has a list of books in her article to help you with this notion. As always I urge you to read the comments...because there are some additions to her list and some good advice in there.

Justine Musk has written the second part of her series on multiple revenue streams for writers. This is a comprehensive article on where writers can develop their niche expertise and also how writers can think outside of the small box. It is a good jumping off point to think about who you are, who does your audience perceive you as and how can you help your audience to fund you directly...(a nice little lead in to...)

Mike Shatzkin.

By now regular readers will know that I am very interested in where publishing is going in the future and what the impact will be for writers. Mike is a publishing futurist. He also has the publishing street cred and his last years predictions for publishing into the future are coming true...The speed of change is almost at lightspeed. Today Mike is commenting on the pick up by Hollywood of vertical  publishing. Mike was warning publishers at the beginning of the year that they would have to look at moving towards vertical publishing.

For the average writer tho, a look at this article on 6 Things Your Website Should Tell Book Reviewers About You And Your Book is a timely link to vertical publishing individually. (add a cafe press store for merchandise and ebooks and you are there really...)  

Over On CraicerPlus ( My Amplify Page) I have links to articles on

Plagiarism...Writer Beware

Kindle Singles...Short fiction for ebooks

Top 5 Free ebooks For Writers (Check this out...some of these writers I have referred to in this blog they are 

GOOD.)

Mashing Up Children’s Books With Monsters (Dick and Jane and the Vampire....)

How To Write One Page Per Day

The Ultimate Retro Laptop

Five Ways To Make Your Novel Inescapable...(the great Victoria strikes again)

On Launching an Online Community and Micro Publisher from Scratch...(and the lessons herein)

This week Janet Reid posted a screenshot of a 1925 movie companies 17 reasons why a screenplay was not accepted...imagine getting this in the post.

Of course you have to write something....

 (guilty)
enjoy,
maureen

pic is from popupcity

writing is a business...

Writing is a business....

It’s amazing how many people don’t know that.

Lately I have heard...

‘but writing is your passion’(tone meaning... it’s not proper work.)

‘Are you rich yet? You were on the best seller list!’

So you explain how the industry works...writers get 10% of the RRP and children’s writers get less than that... and you watch their faces fall and their look of disbelief.

‘So why do you do it? ‘

I have been asked so often I now have figured out a stock answer.

I do it because I love to tell stories. With teaching you have a captive audience. They have to listen to the stories you weave around your maths problems...having a book published and in shops means you are legit! I have always said that being a writer is the best job I know because you can ask anybody anything and say it’s for research!

Unfortunately the money is laughable.

In the weekend the New Zealand Society of Authors organised a lunch speaker in conjunction with New Zealand Book Month. The speaker was an Australian agent. New Zealand doesn’t have many agents... but they are standard on other parts of the world. In the UK and the US publishers only deal with agents...(that’s why the pitch slam was so amazing...a chance to pitch directly to an editor.)

The agent, Sophie, looked like she was on a steep learning curve.... In the room only two writers had agents and they were children’s writers. As Don Long (Chair Wellington NZSA) pointed out to her that 48% of the writers here in NZ were Children’s Writers.

Writers must have a web presence!(just like a business...)Also they are increasingly having to Brand themselves.(just like a business...marketing... promo etc)

Sophie did comment that children’s publishing was a whole different ball game. Children’s writers now were being asked to provide additional content to support websites and ongoing character blog sites.... It’s a brave new world out there and the grown up writers had better watch out....

Sophie also commented that writers have to do their own publicity....I have been hearing this so often...and I believe it now. I wish I had a box of my books... I could hawk them myself....as it is I refer to the children’s book shops.... If you look at some of the children author blogs, you will see giveaways...competitions... guest interviews...(when do they find time to write again?)

Fifi and I were nodding to each other, we understood to the fullest extent what Sophie was talking about.

So thanks Fi for propelling me into the brave new world!(i'm not sure if i was ready but too late now...)

maureen

Added content on the Bones blog.

Contact me if you want to buy a book! (or check out your local children’s bookshop.)

Competition ongoing....

Come up with a nice short pithy slogan for the National Conference of Children's Writers and Illustrators.