In Publishing This Week,
The weather and its effects are starkly reminding people that they have to take the changing climate seriously. The time for talk is over says the Publishing 2030 Accelerator manifesto. There is a concerted effort for the publishing community to get on board and start doing things sustainably instead of just publishing books about climate change. Richard Charkin has a checklist of things that publishers can implement immediately to get the ball rolling.
This is a great chance to show the world that you are walking the walk by changing your publishing business practice to be more sustainable.
This year Frankfurt Bookfair being held in October. They have put together free online masterclasses on Tiktok, AI, and Distribution this coming week before the fair begins.
This week Melanie Walsh shone a spotlight on the lack of access to book sales data for academics who are studying the industry. The more she investigated the more perturbed she was as she realized that book data was held tightly by a few companies but mostly by one. This lack of transparency into the book industry is concerning. Having access to the data would show reality. Are black authors really not selling? What is a break out book really selling? It is an interesting read.
Mark Williams of The New Publishing Standard has an interesting article on the latest numbers of Internet penetration. The world is growing more digitally literate if most of the world has a mobile phone. Publishers haven’t kept pace with publishing in a global digital space yet.
Publishers Weekly has a feature article on writers over 50 who are debuting Young Adult books this year. It’s never too late to get that story written.
The Alliance of Independent Authors has a comprehensive article on crowdfunding for authors. If you have been wondering where to start, or which platform is best check out the article.
Kristine Rusch has an interesting article on advertising. It now takes many more channels and effort to reach your target demographic. What to do? How good are you at making connections with your readers because that is the only sure fire way to get an audience.
Joanna Penn interviewed Georgina Cross about writing for two traditional publishers and how she juggles the different demands of both of them.
When your plot begins to take on a multiple points of view and you realise that your mystery is starting to look like a GRR Martin epic that has you lost, what can you do?
Bang2Write has a great guest article from Antony Johnston about complex structures and how to make them workable.
In The Craft Section,
Excellent writing trick- Scott Myers
How to build tension- Angela Ackerman- Bookmark
How to introduce your character- Dana Issacson
Writing a great opening chapter- Anne R Allen- Bookmark
A guide to story plotting- Now Novel
In The Marketing Section,
When your book marketing has stalled- Sandra Beckwith- Bookmark
Creating an easy blog calendar
Market research checklist – Reedsy- Bookmark
Strategic non–fiction publishing- Anna David
3 easy book marketing tips- Colleen Story
To Finish,
It’s October or NaNoPrepMo (National Novel Preparation Month) The month where you are supposed to get all your ducks in a row, i.e., story plotted, calendar scheduled, meals prepared, ready for NaNoWriMo. The dream team of Angela Ackerman and Becca Puglisi have a page on their website with all sorts of links to help out your writing prep.
Every year at this time, Kevin Anderson puts together a bundle of writing craft books on Storybundle. This is a great resource for new craft books from some industry big names and it benefits charity for not much money. Go take a look.
Maureen
@craicer
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Pic: Photo by Casey Horner on Unsplash
