Writers and Readers

 

In Publishing News this week,

I received a couple of interesting emails this week pointing to interesting moves by companies working for publishers and readers. 

 

Draft2Digital has acquired Selfpubbookcovers.com continuing their quest to be the everything store to Indie / Trad publishers. They bought Smashwords last year and are busy amalgamating the best bits. They introduced print (POD) to their eBook store. Now they have an Indie Book Cover Designer marketplace. 

 

The next email was from my local bookstore. They have partnered with Libro.fm to market audiobooks. This was news as the bookstores email to me came out at the same time as I found a reference to it on a global publishing website. Libro.fm are inviting indie bookstores to partner with them in return for a slice of the subscription pie. Libro.fm promises a portion of your sub can go to your favourite bookstore and you get to own your audiobooks instead of just a one time listen. Win/Win

 

Publishers Weekly highlights the movers and shakers in the Trad publishing world and they think Simon and Schuster may have a buyer. It’s all in who is making the big cash moves in publishing.

 

Meanwhile, in the continuing saga of America’s book banning court cases, booksellers in Texas have clubbed together to try to defeat a new Texas law that wants Bookshops and Publishers to rate their children’s books on a sexually explicit rating scale. The scale isn’t set out. The famous I’ll-know-it-when-I-see-it judicial statement may be used here if the court case fails. On the other side of the pond, France is grappling with its first book ban of a children’s book over sexuality. They haven’t banned it just made it an R18. (I wonder how the sales are going, probably very well.)

 

Mark Williams from The New Publishing Standard pointed out that the UK’s much improved print sales numbers were hiding some unwelcome news. Numbers were down. Prices were up.

Mark also looks at the UK’s Independent Publishers Guild offer to help publishers navigate the AI landscape by delivering training sessions in how to ‘harness the power of AI driven technology.’ 

Remember AI is a tool. It is not a creative replacement.

 

Kris Rusch continues her great posts on niche marketing. This week she gives examples of thinking small to nail the niche market.

 

James Scott Bell explores writing rules and why you should know them and the reason for them before you break them- and then break them creatively. This is an excellent post from a writing craft master.

 

In The Craft Section,

How to create a scene outline- C S Lakin- Bookmark

What is an inciting incident – September Fawkes- Bookmark

How to meet cute in romance-Lindsay Elizabeth

Find characters energy motivators – Deborah-Zenha Adams

The Rhetorical Triangle for Writers- Sue Coletta - Bookmark

Improve your writing in 5 minutes- Mini videos-Angela Ackerman Becca Puglisi- Check it out!

 

In The Marketing Section,

8 things book promo companies wish authors understood- and 8 mistakes you are making on your website- Penny Sansevieri- Bookmark

Who are your key influencers- Sandra Beckwith - Bookmark

Have you checked your author goals lately?- Judith Briles

Using Books2Read as a Marketing tool- Terry Odell- Bookmark

Nothing matters until something matters- Jody Sperling- Interesting!

 

To Finish,

Readers and Writers. Writers are Readers. The two are wound up together in mutual need relationships. Need to read. Need to write. Need to read in order to write. 

Written Word Media have the results of the survey they asked their reader newsletter subscribers on how they pick their next book. It’s not the cover….

Gazebo Girl, Christy Cashman, talks about the struggle in finding the right place to write and why sometimes you need to change it up.

Jerry B Jenkins writes about the author career. Did you know how many careers are out there that are writing but have another name? How do you plan a writing career? Has any writer planned one? 

Sometimes I think The Alice in Wonderland story is a metaphor for the writing career. Going down rabbit holes, taking suspect potions, ending up where you didn’t want to be or ending up somewhere completely different from where you thought you were. Add in the weird characters you meet along the way and it’s time for a lie down. 

 

Maureen

@craicer

 

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Pic John Tenniel Illustration

Getting Caught In The Rush To Publish

 

In Publishing News this week…

The news of the layoffs at Penguin Random House have hit the industry hard. It seems no one is safe, with Pulitzer Prize winning editors suddenly finding themselves without a job.

PRH is not the only house laying off… Publishers Weekly report key editors at other publications are also being shown the exit door.

 

The Guardian recently wrote about the mental health crisis of new writers not being supported by the publishing industry, but the very people who are supposed to be doing the supporting are on shaky ground themselves. They are trying to hang on to their jobs. And what about the people who haven’t been laid off? They get to do double the work – I bet they won’t get double the pay.

 

In the AI section, the Writers Guild of the UK has released a policy statement on how they see AI impacting writers. The AI tools are out there but they are only as good as the data set they are trained on. This is where another big campaign is being waged as thousands of authors urge the AI companies to stop using their work to train AI’s without permission. 

AI is out of the box. The best thing writers can do is work out how to use it and protect their creative process. I recently listened to Orna Ross and Joanna Penn discussing this and I recommend their podcast on the topic.

 

I seem to be writing about a court case every week. This week it's Amazon taking issue with the EU calling them a Very Large Online Platform. They think they are not. At issue is the new strict rules on transparency, content moderation and risk management. Amazon recently upset their advertisers with the new rule change based around this. Account owners will be identified as the advertiser in any ad they run on Amazon. This has Authors in a bind as they can’t hide behind a pseudonym and be an advertiser. 

 

TikTok’s publishing arm is starting to approach authors directly about signing up on their platform. One author relates what they are offering and it doesn’t look like a good deal. 

 

Anne R Allen has an excellent post on learning to be a writer. You don’t really need to get into debt for that MFA.

Dani Abernathy has a guest post on Jane Friedman’s blog about The Forgotten Element of Story – The Author. How much of you are you putting in the story. 

 

Kris Rusch continues her niche marketing series with an interesting look at how different books in your writing catalogue lend themselves to very different approaches to marketing them. One marketing size does not fit all.

 

Angela Ackerman asks if writers are breaking the cardinal rule. This is a good wakeup call. You don’t need to rush. Take your time. Get all your writing and publishing goals in a line.

 

Now Novel has a great post on what to think about when you are planning a series of novels.

 

 

In The Craft Section,

The difference between author tone and author voice- Laurel Osterkamp- Bookmark

How to write fight scenes- Glen Strathy- Bookmark

Creating believable characters- Ane Mulligan

Why cinematic technique in fiction is important – C S Lakin- Bookmark

Rising Action definition and examples – NowNovel- Bookmark

 

In The Marketing Section.

How to promote with a press release- Penny Sansevieri

2 interesting posts from Draft to Digital- Selling with promo stacking and Choosing a title to hook your reader- Bookmark both

How to write a prologue- Bookbaby

How to find your book marketing niche- Colleen Story- Bookmark

 

To Finish

Writers need readers. We could just write for ourselves but there is a special thrill of knowing someone has read your story and liked it. We need to be promoting readers and reading wherever we can. New Zealand has a new reading ambassador. A children’s librarian who is passionate about reading. A child who reads will be an adult who reads and buys our work. Alan Dingley has a great post on this that you might like to share around.

 

I recently came across a company making Short Story Dispensers. You can get free short stories printed out on a receipt style role. Just right for libraries and learning institutions. You can load them up with local short stories or a wider selection. You just need an account, and a dispenser. I didn’t see a way of protecting author copyright and compensation. But that’s an easy fix isn’t it? 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Matthieu Joannon on Unsplash