Feed your Mind

This week in the publishing blogosphere The New Publishing Standard was looking at the Beijing Book Fair which kicks off next week. It is looking bigger than any other book fair at the moment. This is a really interesting read. Book sales are on the up in China, with the English language now being taught in state schools. The next decade promises interesting book publishing times outside of America. 
Edit: Late addition, the impact the America China trade war on publishing from Publishing Perspectives

Leapfrog nations are also embracing reading- on mobile phones. Cape Verde shows what the future hold for Book Publishers. The world is moving a lot faster than your print technology.

Somebody poked Google and it woke up. With everyone wondering if any of the other big tech companies would take on Amazon Publishing… Google decided to join the party and fix its royalty rates for Google Play. (However, if they really wanted to play big… as Jim Kukral from The Sell More Books Podcast says... Google needs to offer 100% royalties for a while – That will be the game changer!)

Google might be too late to take on Amazon. The Atlantic published an essay this week on how Amazon wants to conquer the world of publishing. It’s all about subscriptions… and how much they can tie you into their marketplace.

Meanwhile, Wattpad and Penguin Random House have been talking. Wattpad Books has inked a publishing deal with PRH. Their books are due to hit next month. Out of the gate first, are Young Adult titles.

Cory Doctorow has an interesting article on whether James Daunt can turn around Barnes and Noble. First, treat your stores like Indies… (How about giving the workers a living wage?)

Kris Rusch continues her look at licensing and this week’s post is another great one on mindset. Do we as writers expect success or rejection? Our mindset will control whether we take advantage of new learning or we don’t. This is a must-read post.

The fabulous Anne R Allen has a guest post from Sue McGinty about Book Marketing at home. How are you making sure that the people in your home town know about your books? As always, read the comments for some more great ideas for bookselling at home.

In The Craft Section,

The three-act sequence- Shaunta Grimes- Bookmark

What is external conflict?- Kristen Kieffer

4 ways to write a better novel- Janice Hardy- Bookmark

Masterful Character description – C S Lakin

How to cure mid-novel sag- James Scott Bell

Conflict- taking advice from the wrong person- Becca Puglisi- Bookmark

Editing tips- The Write Life- Bookmark

In The Marketing Section,

Two great posts from The Creative Penn Blog- How to sell more at author events and 5 ways to stand out as an author on social media – Bookmark Both!

Two great posts from Bookbub Insights- Book launch checklist and Promote your book before it’s published- Bookmark Both!

17 Book marketing tips- Penny Sansevieri- Bookmark

A simple trick to find your target audience- Writers Digest

To Finish,

When you are bootstrapping your author business – you always have an eye out for tips and tricks that might save you time and money. Written Word Media, besides operating some nifty book promo lists, have also got a list of free tools that you might want to check out. I use some of these… especially Canva. 
If you write for children you should dip into the SCBWI Conference blog. The big LA gathering finished this week and they live blog their conference. Run your eye down the list of keynotes and panels on the right-hand side to feast your brain on.

Maureen
@craicer

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Pic: Foodista- Berries

This Diverse Business

This week the NZ children and Young Adult Book Awards finalists were announced and in a new move The Children’s Choice finalists, voted on by NZ kids, were added. The kids choice and the official judges marched in step for about half the time and then diverged so altogether there is a much wider sampling of books. This is great because it shows the depth and the breadth of the amazing writers and illustrators in our country. They are still looking for sponsors. So if you know of anyone....

Publishers Weekly have taken a close look at the figures from AAP and sales were ... up. Leading the charge, Kids books at a wopping 20%. Yes they could be said to be saving the publishers bacon.

This year there have been several campaigns about publishing diverse books. Leading Agent Sarah Davis talks about what books are crossing her desk and how the publishers are now calling for diverse books.

Porter Anderson follows along on this theme with a look at gender in publishing. What’s fairness got to do with it. There seems to be a lot of women in publishing until you get to the board room.

Still in business... How European VAT is affecting selfpublishers.

Kristen Nelson talks about whether subscription services are good for authors ... and the rise of the author space in offices. (Fantasy... the New York office loft with some writing buddies.)

Which brings me to... Author collaboration. How to go about it. Triskele books has a tool kit you need to Bookmark! I’ve said it for years, Authors need to look at this model to make an impact!

Angela Ackerman and Becca Puglisi are going from strength to strength. Here they announce their new venture to go with all those cool writing thesauri ... Software. They are such cool and savvy writers!

Kris Rusch has a new project- Women in Sci Fi especially the forgotten women. I fell in love with Sci Fi when I was a teen and discovered Andre Norton. And it blew my mind to find out she was a woman. Kris looks at her legacy and the history of how these writers became forgotten. This is an amazing post!

In the Craft Section,

Breaking the 10,000 words a day barrier.- Lyndsay Buroker

7 mistakes to avoid when writing about the military.-2 Navy guys (Military mistakes always causes the book to be thrown out in my family.)

Metaphor writing exercises

How story structure relates to our lives.

Theme and Intent- getting these right. –Bob Mayer

Fun literary devices- Janice Hardy

Twice the writing in half the time

6 tricks for building a strong writing habit.-Ali Luke

In the Marketing Section,

Are you using pinned tweets- (this opened up a whole new world for me.)

Molly Greene has two great posts- collaboration with authors on boxed sets and

How to make an author video. (Bookmark both)

Is your website up to snuff.

The Creative Penn interviews Mark Dawson- On writing fast. This is a great interview.

My book is being pirated what do I do- (Bookmark)

How to find the right critique group-Jane Friedman (Bookmark)

Website of the Week

Chuck Wendig has made the occasional appearance on my blog for a few years now. He is a best selling children’s and adult Sci Fi writer. He is NSFW and some of his metaphors will stay with you all day. He is entertaining but also tells important truths on writing. Here are his most frequently asked writing questions and his very truthful answers-Be Warned.

To Finish,

Planning conferences is hard work. I’m happy to say we have finally reached the important programme day a week after we wanted to. It’s tricky juggling the right speakers who will inspire, challenge, teach, and up-skill writers and illustrators across all stages of the profession. I think our team have done a fantastic job. I wish I could split myself into three because I want to attend everything.

Maureen

@craicer

Pic: The Grand Dame of Sci Fi- Andre Norton 1912-2005

Author Websites and the Personal Brand....

I’m over rain...and yes I know we were all praying for rain two months ago when we were facing a country wide drought but all those collective prayers seem to have been answered this last week in constant downpours so that we are looking at floods.

So now that we are stuck inside, our attention turns to Social Networking sites...coz I’m researching them for a little project.

As part of your brand profile publishers expect you to be social networking as well. Now some authors engage with their readers very well on facebook but it is a time suck. After all the business of being an author is writing. So before you set up your facebook fan page, your twitter account, your blog, sit down and make up a profile plan. Where do you want to spend your time?

Dan Schawbel of Personal Branding Blog has written an interesting article that has been posted all over the web this week entitled R.I.P Facebook. He has some pertinent things to say about personal branding and one of them is devote your energy to YOUR website not someone else’s!

So with this in mind I am revisiting author websites.

What should an Author website do?

Bookmarketingmaven has a short post profiling some excellent author websites.

Yael Miller has a guest post on Tony Eldridge’s blog about good web design for authors.

 Publetariat has reprinted a page from Joanna Penn about a great example of an author website. Make sure people can buy your book!!! That is the big message but there are lots of other important little snippets as well...profile... engage readers...FAQs...flash stuff....

Writer Tools

Joanna Penn is a great source of advice. She has successfully self published three books and has a huge following for her blog and website.  On her blog, thecreativepenn, this week she has a guest post focussing on 22 websites every writer must use. It is a great list. There are some great new sites to check out. Two from the list are 3D Animated Avatars for your characters and an Emotion Thesaurus (this is a wonderful resource compiled every Thursday by children’s writer Angela Ackerman.)

Icyte is a great bookmarking site that takes bookmarking to a whole new level. Your bookmarked web pages are always available stored with your highlighted tags and comments so you can access them on other computers or servers. This is especially interesting if you are researching or working collaboratively on a project.

For more ideas on author websites check out my Marketing 101 series. 

In the Blogosphere this week.

B.E.A. (Book Expo America) is underway. Check out Alice, in the sidebar-she's blogging from it. 

Galleycat has links to hot topics at the Expo including  this little video where the CEO of Figment Publishing talks about their latest initiative to bring cellphone novels to American teens.

There is a lot of comment flying thick and fast over Neil Gaiman getting 40K to speak at a library.

Neil is bemused by it and his blog post on the subject is very interesting. I always knew he was a great guy!!! More power to him I say...(holding signed copy of The Graveyard Book close to chest and sighing...)

Over on Craicerplus (myAmplify page) I have links to articles on

The Konrath effect - Will technology ruin new authors?

Ask The Publishing Guru - Choosing a title for your novel. (This one started some interesting comment on facebook)

The Feckless Goblin - 9 unsavoury characters traits of real authors (ouch)

From Victoria Mixon – 7 reasons to be glad that you are a writer. (ohhhhhh)

George Orwell, Mills and Boon writer: Taking literary mashups to the next level (ideas for your next masterpiece)

Enjoy,


maureen

pic is the master himself... Neil Gaiman