Showing posts with label TikTok. Show all posts
Showing posts with label TikTok. Show all posts

Thursday, August 3, 2023

Threat or Opportunity


 

 

This week the Booker Prize longlist was announced. Mark Williams looks at the media focus on nationality and then breaks down how a book gets nominated for the prize. I always wondered, especially when books were longlisted before publication. Eye opening.

 

Sometimes the news coming out of parts of the U. S. about book banning seem to be set in some sort of nightmare dystopian wasteland. What worries many around the world is that these ideas seem to spread to other countries. We cannot be complacent and think ‘only in America’. So the latest news that a Texas school district was repurposing school libraries into discipline centres gave me the shudders. 

 

ReadersFirst is a global coalition of libraries. They recently commented on the real world impact of the 2023 Big 5 Publisher Terms for Library Lending. 

Libraries have to enter into contracts with publishers for how often they can lend out a book in any format. The price for each book has the lending factored into it. For example, a library copy of a best seller might cost the library 3 times the cost of the book in the bookstore for a limited amount of borrows. This is true for digital formats as well. 

 

Kerry Chaput has an interesting post on authenticity and why TikTok is the best place for you to be your authentic writer self.

 

In The AI section, these posts caught my eye. The New York Times has an article on the fear and creativity of using AI which will impact all aspects of publishing.

 

As a children’s writer I always keep one eye on what is happening in educational publishing. Pearson are experimenting with using AI to enhance their content in a walled garden approach for students by using “conversational AI capabilities.”

 

The biggest hurdle any author has is how to get their books discovered by readers. What if the whole book could be scanned, core themes pulled out to generate Ad copy directly to a reader. 

Enter AI. Publishing Perspectives has an intriguing interview with the entrepreneur behind a new book discovery platform called Shimmr. Where there is a threat there is also opportunity.

 

Recently I listened to an excellent podcast episode from the SPA Girls about subscriptions. They were interviewing the founders of Ream, a subscription platform for authors to host their own serial stories, Wattpad or Patreon style content. It was fascinating and informative. If you are interested in owning your own relationships with readers, check out the episode.

 

Kris Rusch takes a look at how the best laid plans can be derailed and how to cope with the planning muse when this happens. This is good for a reality check. Even the best of us can get it wrong.

 

How to get back to your book in 3 easy/kinda hard steps. This is a great essay written by Denise Massar for Writers Digest. The shelved project is not gone for ever. Time away can clarify what you wanted to say in the manuscript.

 

 

In The Craft Section,

How writers can use mindmapping for brainstorming


Choosing the right scenes for the right place- C S Lakin Bookmark


The 12% rule of story structure- September Fawkes- Bookmark


Iconic characters are made – Donald Maass- Bookmark


Pomodoro tips for writers


Writing tips- outlining- Amy Clipston

 

In The Marketing Section,

Top ten marketing challenges- Penny Sansevieri- Bookmark


Attracting readers during peak shopping periods- Amazon- Bookmark


The business of writing- Angela Ackerman and Becca Puglisi


Who are your key influencers- Sandra Beckwith- Bookmark


6 tips for a book party on a shoe string- Debbie Burke

 

 

To Finish,

What if your book was picked up for a Bookclub read- you would be happy, wouldn’t you? Judith Briles looks at the other side of this in Bookclub thieves. If you are invited to speak to a bookclub be aware that they may only have bought one book. Many readers still think authors are rolling in money. The opposite is true. You might have to educate them.

 

This writing business is hard. It is especially hard if you don’t have a great support network around you. Lisa Fellinger explores how to protect yourself when your friends and family rain on your book dreams.

 

Maureen

@craicer

 

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Thursday, June 29, 2023

The Rumours Are True

 


 

In Publishing News this week....


Earlier in the year I wrote of a rumour that TikTok would start a shop…and now they have. They aren’t selling books in it yet… but publishers will be wondering when. An important side note though, with the ownership of the TikTok site being controversial, many states and countries are looking at ways to limit its influence. If you build a business only on TikTok it could disappear overnight. Mark Williams points out that English Language publishers could be heading for a disaster here.

 

Big Bad Wolf is back. For new readers BBW is an outfit that buys up remaindered English language books from publishers and sells them in huge 24/7 book sales in Asia and Indonesia. The numbers are eye watering… and show that there is a huge market for these books in other countries. (Not to mention, a quick way to get a fast buck without the author getting a slice of the sale.)

 

Do you remember the HarperCollins strike from earlier in the year? (BTW the TV/Film writer’s strike is still ongoing.) It may have been resolved but HarperCollins seems to have mislaid payment of some outstanding bills to content writers. Lawsuits about to start.

 

In welcome news the USA Today Bestsellers list is back after its hiatus. The USA Today list is only judged on book sales across many outlets so often gives a truer picture of what is selling compared to other lists where list placement can bought.

 

Children’s writers were thoroughly approving when Michael Rosen was awarded the Pen Pinter prize "for the ability to address the serious matters of life in a spirit of joy, humour, and hope." 

 

I can already tell that Kris Rusch’s new series on niche marketing is going to be another epic series. This week she talks about multiple newsletters and why they are a good idea.

 

Recently I have seen questions from writers who have been diagnosed with ADHD about how they can manage the diagnosis and also write effectively. This article recently published in an online journal might shed some light. Other ADHD writers find that writing sprints work very well for getting the words down.

 

Writer’s Digest has a spotlight on Sacha Black – Sacha besides writing lots of books, also runs the Rebel Author podcast and has a popular series of writing craft books. It’s a great interview.

 

Writers In The Storm have an article from Karen DeBonis on What I didn’t expect after publishing my book? Post publishing depression is a real thing.

 

Insecure Writers Support Group have an interesting post on archetypes- using Christopher Vogler’s Writers journey book for inspiration.

 

Have you thought about using onomatopoeia in your stories? This article looks at how words like rattle and screech add life to your writing. 

 

 

In The Craft Section,

What does you character want-K M Weiland- Bookmark


Using Story Structure to your advantage- Janice Hardy – Bookmark


How to determine your books timespan- C S Lakin- Bookmark


Positive traits can have drawbacks- Becca Puglisi- Bookmark


Save the cat beat sheet- Kindlepreneur- Bookmark

 

In The Marketing Section,

How to write a book proposal- Reedsy – Bookmark


How to Quick Pitch your book- Ruth Harris- Bookmark


Adding direct sales to your website – Written Word Media- Bookmark


What can be author swag – Bookmark


7 tips to boost your Author homepage- Camilla Monk-Bookmark

 

To Finish,

I came across this article from Colleen Story on 5 ways writers are like aliens from outer space. How dare she expose us. Yes, the truth is out there. We have been discovered. Luckily, all is not lost. Our eccentric ways are fully justified if we call ourselves writers. 

 

Maureen

@craicer

 

It's nearly time for my monthly newsletter. If you want the best of my bookmarked links and other interesting extras you can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

 Pic: Photo by Albert Antony on Unsplash

Thursday, November 24, 2022

Writing Challenges


 

 

It’s been a challenging week on the home front so apologies for no roundup last week. 

 

In Publishing News this week,


Tiktok is selling books- Yes, this is old news I can hear you say… but No, TikTok has partnered with Bookshop.org to create a Bookselling platform right in the app. It was only a matter of time.


Another company spreading its wings is Written Word Media- home of the Book Marketing email lists. They have partnered with Yonder, a serialized fiction app. They see it as curated a list of previously published fiction that is serialized. Didn’t Dicken’s do this? This could be an interesting way to mine your backlist.

 

And is Amazon price fixing again? Publishers Weekly reports that a new lawsuit is on the books involving Amazon and the big 5 and the pricing of ebooks. 

Maybe they saw something of interest in the recent lawsuit judgment against PRH and Simon And Schuster which you can read here.

 

This week a theme emerged. Every time I opened my laptop there was another post on writing and mental health. So dip into these.

5 strategies to prevent perfectionism with writer self-care by Lisa Towles

Small changes that can make big differences in your writing life by Beth Barany

9 things writers need to know about Trauma and Mental Health by Lisa Hall Wilson

 

As the country gets hit with lightning strikes and wild weather, this post popped up as a timely reminder of what writers can do to prepare for the worst mother nature can throw at us. There are some good tips in here to keep you from losing all your work. If you are congratulating yourself on storing everything in the cloud – just hope your server isn’t hit by lightning.

 

Indie thought leaders Orna Ross, Joanna Penn, Jane Friedman, and Becca Syme recently shared their thoughts on publishing trends and how to predict and profit from them. 

 

James Scott Bell, one of the best writing teachers around has an interesting article over on  The Killzone Blog about the writer quadruple threat. Do you qualify? If you are weak in any of the main areas it might be time to upskill yourself.

 

In The Craft Section

How to describe a location you have never visited?- Angela Ackerman


Surprising your reader in every scene.- September Fawkes- Bookmark


On Story Death and Life- Writer Unboxed


Clarity in the writing- Patrick McNulty - Bookmark


Emotion amplifiers- Angela Ackerman


Killing your darlings- Ruthanne Reid- Bookmark

 

In The Marketing Section,

Using the right Font- Jessica Bell - Bookmark


Best practice for marketing on Kindle- The Fussy Librarian- Bookmark


You don’t need a platform if you can find an audience- Catherine Baab-Muguira- Bookmark


Why you should care about Library distribution.- Draft2Digital


5 steps to author success - Joanna Penn interviewing Rachel McLean  Bookmark

 

To Finish,

As we near the end of the year, and what a year it has been, thoughts turn to writer gifts.

If you need to hand your family some gift inspiration, get them to check out these two sites. Sandra Beckwith has pulled together 30 great gifts for writers, and Shayla Raquel adds to this with some wonderful extra ideas. 

Of course, one of the best things you can give your writer is time… so don’t forget to mention mini writing retreats – where the family goes away or you go away, or time banking where the usual chores are looked after by someone else so the writer can get more time in front of the keyboard.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Kelly Sikkema on Unsplash

Thursday, July 28, 2022

Running Up That Hill


In Publishing News this week,

The social media platform Tiktok has changed the face of bookselling with the viral recommendations of Booktok influencers. This was accidental. However this week TikTok is starting a bookclub… with its biggest influencers. (I sense monetization in the works.)

 

Censorship in schools seems to be gathering momentum. It seems every week another school district is doubling down on books in school libraries. Bookriot has been looking at ways that the publishing industry is fighting back. 

 

Recently Dall-E, an AI image generating system, was in the news for making the first magazine cover for Cosmopolitan. Other media companies are looking at this creative use of AI. However, Techcrunch is sounding a warning over the indiscriminate use of copyrighted materials that the AI is learning on/scraping. What about the poor freelancer who has their image used by the AI?

 

Joann Penn was interviewed over on Author Media by Thomas Umstattd on diversifying income streams. You can listen to the podcast or read the transcript. I was interested to find out that Joanna has more than 50 income streams. Joanna has recently published a long-form guide on using Scrivener writing software for fiction and nonfiction. If you want to learn tricks and tips of this powerhouse software check it out.

 

Kris Rusch has an interesting post on Kate Bush and the power of holding onto your copyright. Who knew that RUTH would be a number one hit 36 years later?

 

Kelsey Allagood has an article on Writer Unboxed on diagnosing writer’s block and then what you can do about it.

 

Becca Puglisi has written a great article on the Revision Roadmap as a guest post over on Anne R Allen’s blog. There are some great tips here to mull over.

 

In The Craft Section,

Indicating time passing in stories- Jami Gold Bookmark


Writing the dreaded synopsis- Michelle Barker- Bookmark


Why first person POV is not deep POV- Lisa Hall Wilson- Bookmark


7 tips to help you write- Writing and Wellness


4 clever tricks to transform scenes into high stakes- Zena Dell Lowe- Bookmark

 

In The Marketing Section,

What makes a book cover work- IngramSpark- Bookmark


Get better book launch results- Sandra Beckwith- Bookmark


5 success strategies on marketing -Penny Sansevieri- Bookmark


Selling books with email- Roland Denzel- Bookmark


Reach readers- podcast transcript from Joanna Penn and Becky Robinson- Bookmark

 

To Finish,

Recently the Writing and Wellness blog had an article on how to recognise if you have gone from amateur writer to pro writer. It’s a state of mind. As I was reading it I was wondering if the 3 open manuscripts I’m revising at the same time was too much. 

(Yes. I can hear you shouting at me.) 

Lisa Betz has an interesting article on being intentional with growing your writing craft. 

I’m being intentional, as I revise… honestly. 

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links come on over and subscribe. You will also get a nifty mini book crammed with marketing notes as a thank you.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Jeremy Lapak on Unsplash

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