Reading The Future

 

 

This week in publishing news,

 

The outgoing UK Children’s Laureate, Cressida Cowell called for the government to fund school libraries. The Guardian reported that Cressida's experiment where 6 primary schools received a curated collection and dedicated training to school librarians and teachers has been a huge success, now it needs to be replicated. Speaking as a teacher, the last thing you should do is get rid of the library…and it’s always the first to go when you need an extra classroom. If you want engaged, reading-for-life, children - fund the school library!

 

Publishers Weekly examined a law that has just passed in New York State – Freelance doesn’t mean Free. The onus is on the contractor to pay up in 30 days or the freelancer can double the bill. I know so many freelancers that would greet this kind of law with cheers.

 

Wordsrated released an examination of the length of best sellers in the last year. Results… the books are getting shorter. Is this because paper and ink cost more? Attention spans… reading is not trendy? Dive in for the number breakdowns.

 

Writer Beware examines a bad contract from one of the top serial writing companies. This is a must read.  Everyone in publishing needs to be aware of contract speak for taking everything and leaving you no rights at all. However, there is a sneaky way around this contract if you want to write serial fiction.

 

WhiteFox Publishing celebrated their 10^th anniversary by canvassing opinions from publishing people about how they see publishing changing in the next 10 years. Some interesting ideas were mentioned that writers should be aware of.

 

The Readmagine conference on publishing futures wrapped up in Madrid. Publishing Perspectives interviewed Luis Gonzales on the biggest challenge for the publishing industry that he sees going forward- Renewing the narrative that publishing is good for society.

 

Every week I get unsolicited offers from marketers wanting me to feature their content on my blog. Rarely do they have anything to do with publishing or writing and so I immediately junk them. This week I received a tip from Timothy Moonlight who wrote a comparison article on audiobook royalties and how he is having success with a new distributor Soundwise. Why can’t content marketers be like Tim and send relevant information that fits this blog.

 

Last week I mentioned that Kris Rusch had attended the Licensing Expo. In my inbox popped an email from Darcy Pattison on her experiences at the expo where she took her children’s books. It is a fascinating read.

 

John Wilker has written an interesting article on how he wishes Indie bookshops would support Indie authors. He makes some good points. Marketing your books is always going to be challenging and we must celebrate the Indie bookstores that walk alongside us.

 

Can you market books without social media? Penny Sansevieri has an article by Carol Michel who did just that. If you have been wondering about the value or time suck of social media for bookmarketing this is a fascinating read.

 

Beth Havey wrote an interesting article on the lure of stuffing your book full of literary symbolism. Are you tempted to throw everything and the kitchen sink in your book or do you go back once you have written it and find the symbolism naturally occurring?

 

In The Craft Section,

The Fear Thesaurus – Being watched-Becca Puglisi- Bookmark

6 ways to find the best ideas before writing- K M Weiland- Bookmark

Writing un-putdownable characters- A C Williams

Tension and micro tension to keep your readers hooked – Tiffany Yates Martin- Bookmark

The ultimate guide to writing for audio- Jules Horne- Bookmark

In the Marketing Section,

July social media dates for book marketing- Penny Sansevieri- Bookmark

Write emails that sell books- Nick Stephenson- Bookmark

How to write an author bio- Beth Barany

Street teams- Angela Ackerman

Another take on book trailers- Terry Odell- Bookmark

Book promo in July – Sandra Beckwith- Bookmark

 

To Finish,

This week Kris Rusch returned to her current series of articles about why writers fail. This week she looked at the problem of aging. How often has a writer started a great series, realized it was going to be a life’s work, and given up halfway through or died on the job? Should we be holding back? Is the fear of big projects causing us to fail before we start? 

Can we future-proof our writing?

 

Maureen

@craicer

 

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If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Ameer Basheer on Unsplash

Engagement

Each week I look over my collected links to see what an over arching theme for the blog might be. Sometimes it’s a stretch to link up the content but this week everyday there was something about writers being connected with readers and the disconnect from publishers and distributors with writers.  This is nothing new. I have been observing this for the last five years. However it is interesting to look at this within the context of this week’s headlines around the publishing blogosphere...

Libraries are where the readers are.

Last year two ebook library subscription services models kicked off, Scribd and Oyster. For a flat monthly fee subscribers had unlimited access to ebooks across formats. The big publishers sat back and watched developments and are now jumping on board. Today Simon and Schuster added their 10,000 book backlist to the services, following HarperCollins earlier this month. This is a bid for reader’s affections. All You Can Read buffet for $8:99/month. The publisher gets a cut when a book is lent... Mike Shatzkin is predicting that the biggest publisher of them all, Random Penguin, will start their own global library. (Or will there be a nice buy out in the future...)

Smashwords has just partnered with OverDrive the biggest library database system in the US to make all their books available. This model is interesting. If the one copy of the ebook is checked out customers have the option to buy their copy through the library...a win/win for libraries. And what about the chance for celebrity curated lists of books just for librarians to recommend.

The Amazon vs Hachette fight doesn’t look like it is winding down... Mike Shatzkin looks at the power play and how publishing has been flipped over with the power now belonging to the retailer who has the customers.

If you are an author in the middle of all this what can you do? Take control where you can of your own reader engagement. (get in the libraries...sell from your website.. reader fan email databases...)

Hugh Howey brought out another Author Earnings report this week. The howls that once greeted these one day snapshots of where the money is going in the publishing world have become muted... Everybody is scratching their heads...how can this be... the same figures again... Is Hugh right? If you are traditionally published this could be a game changer for you.

Joe Konrath has practical advice for how you navigate this changing world...(a bookmark post!)

Bob Mayer also tells you to take responsibility for your own work. Complaining is not a business strategy!  Change your mindset!

Dean Wesley Smith talks about foreign deals and how you do them...

Lindsay Buroker on whether it is worth becoming an Amazon affiliate.

In the Craft Section,

Feed the Reader within the Writer

Chuck on Writers Block (Trigger warning for your ears)

Stealing from other writers (it is not a bad thing....)

The ultimate guide for becoming an idea machine

Elisabeth S Craig on developing thematic ideas

Drama belongs in your logline not its creation.

5 essential story ingredients

In the Marketing Section,

How to create the perfect trailer. (useful for book trailers)

Slideshare book marketing from Joanna Penn

Free image sources list

How to Make WOW blog images with Pic Monkey (from the amazing Jami Gold)

How to build a contact list of readers.

How to manage an email list...software etc

Self publish a print book worldwide. 

Advertising on Goodreads

Dave Gaughran has discovered a new site, Noisetrade, which aims to build your fan base. They have just branched out into books from Indie Music.

Website of the Week: August Wainwright has collected the 50 best Indie resource sites around. Many of these are on my regular check list. (one stop shop)

To Finish,

How are the successful authors out there navigating on the publishing sea. Russell Blake a publishing phenomenon is interviewed on how he has gone from 0 to 500,000 sales in a couple of years. (you may hate him after reading but you can't ignore him…) MindBodyGreen checks out 10 things successful writers do differently.

Engage the reader... Make it easy for them to find and buy your next book... SIMPLE. (DUCKS…)

(There are lots of links in the Craft and Marketing sections to help you.)

maureen

Not A Bear Market

This week the news in the publishing blogosphere is... FRANKFURT.

This German Book Fair is amongst the biggest in the world and it was a big deal when New Zealand went as Guest Of Honour last year. This is where foreign rights deals are made so it is big business and fueling this big business is ebooks.

Every year the continuing growth of self publishing gets talked about at the big book fairs...which are required attendance for agents and publishers. This year, in a Frankfurt debut, CONTEC an industry forum to specifically discuss Digital Publishing was launched and started making waves. The news right off the bat... 60% of Self Published authors would not take a Trad deal if it was offered to them. Publishing professionals were asked how this would impact the industry...

Jane Friedman takes a close look at all that was said and unsaid on this panel that has everyone talking.

In an off the wall moment a respected agent demanded that all publishers pull their books from Amazon...annoying Penguin Random House in the process. The Passive Guy looks at the fall out.

Discussions about Author Collectives are everywhere I look as more writers find this is a model that makes sense to help them cope with the fast changing world of Publishing Now. From small press collectives to nationwide collectives for small countries... Catherine Stine looks at starting an Indie Collective.

The wonderful Anne R Allen has a brilliant blog and this week she lays out the rules of the Amazon Jungle...This is all about the changing nature of reviewing...a must read.

In the Craft Section,

Online tools to boost your creativity

How to nail NaNoWriMo

Editing long sentences

Paying attention to the characters life journey with Kristen Lamb

Janice Hardy doing a diagnostic on opening sentences with back story.

In Marketing,

Formatting tips.

Jane’s Friedman’s best business advice wrap up

Book Trailers...Do’s and Don’ts

The Jungle Red Writers collective look at what makes them stop reading.

Ebooks - Think Globally... another must read.

Writers and Artists interview with Karen Inglis a children’sbook author self publishing with POD illustrated books...

Website to check out,

K M Weiland has a new website and it is beautiful...check it out and her latest post on when characters lack solid story goals.

To Finish,

Over the last few years there have been rumblings of discontent in the text book world. First from the students...the high prices...then from the professors who have to pay for their work to be published in journals...as the text book publishers have a cash cow... but check out this latest from Harvard Business School....and read the comments!

Enough to make me reach for a ....

Maureen

* High Five to anyone who gets the reference in the title...

pic from Flickr /Creative Commons/Tim Pearce

Book Trailers - It's All Marketing

Part 3 of The Craic project: Book Trailers.

The part where Maureen becomes a movie producer....

Book trailers are the visual commercial for your book.

They have their detractors...why bother to film a commercial for the book, people will just want the movie.

They can cost mega mega dollars... if you want a good one you have to hire a proper movie producer and actors etc etc.

They have to be art forms eg Maggie Stiefvaters book trailers (all created by Maggie) and how many of us can do that?

In my talks with school librarians they tell me that if a book has a book trailer it instantly makes it marketable to kids. Librarians use the book trailer on the library website... and kids being visual beings...well you know the rest.

Start by having a look at other book trailers to see what others have done and to get some ideas. Some book trailers are all static images, some have short snippets of video...some are animated...Some are the pictures from the book itself with audio sound bites.

A book trailer does not and should not condense the whole book to 2 minutes of visuals. 

It does not need to be acted out...or filmed in a big budget way.

Entice people... Entice...Think of how you get an editor interested in your project.

Look at your back cover blurb and loglines...this is a handy start to storyboarding your book trailer. Define the images you need to convey the message you want, atmosphere, main characters, compelling plot point. But don’t tell the whole story you want to entice the reader....Repeat after me... entice... entice.

For my storyboard, I turned three pages on their side drew up a grid pattern and worked through the images and the text I wanted. I started with a little bit about character motivation...and the opening conflict point...then I added images which represented different factors...the rock stars... the security and I finished on an image that was a running gag through the story. So hopefully the book trailer would still be relevant after the reader had finished the story.

Then I imagined the finished project as if I had lots of money and I was in a darkened theatre.

I realised that I liked the image of words appearing on a screen as that fit with the whole fake online identity of one of my characters. My teen then pointed out that our computer could record text as it is written in power point. So all I had to do was type reasonably fast with no mistakes. (yeah right!)

Now you have your list of must haves and your story board sheets, it’s time to check out photo stock libraries.

This is where it costs. Can you find a cheaper image that conveys the same message? Is it a must have image?

After you have selected your images. Download them to your movie making software and play around to get the whole thing looking just right. Check the length of time you want each frame to stay on screen and how you transition from frame to frame. My movie making software took my text recordings as short videos. Don’t forget to have images of your book in the trailer, as well as where you can find out how to buy it. After all that’s why you are doing this...

Music is an important part of the book trailer. It conveys atmosphere and tension and brings a whole professional edge to the project. Finding the right music is important.

Warning! Listening to royalty free music sites is a tremendous time suck! (but oh so enjoyable... I thought about writing books to soundtracks...dubfunkreggaesoul book anyone?)

I was looking for some hard driving rock (because of the rock band motif...) but with a soft beginning...

I checked out the wonderful Kevin MacLeods Incompetech site but found the music that fit the project the best at 300 Monks. They aren’t a donation site but $27 for the perfect track isn’t too much to pay I thought.

I arranged the images and text videos and dropped the music track on to it. Then I checked the highpoints in the music track were matching the right images. (This is fairly easy to do with Apple iMovie, however I had a teen sitting next to me fixing up any mistakes I made. Tip: Have a handy teen around if you aren't familiar with the software.) 

I sorted out a credits end shot, tweaked a little, uploaded it on to YouTube and voila! It was done.

If you click on the Craic book site at the top of the sidebar you can go straight to the Craic website and view the trailer ... or skip on down to the bottom of the link roundup and have a look there...

Ah the Link Round Up...the reason I spend so much time on social media...hehehe.

This week has been the jump on Franzen week for making us all feel bad about having an ebook. Monkeysee puts the gripes into perspective.

Compelling Characters...Do you have one? Or are you kidding yourself? Check out this post from the writepractice to see if you need to up the ante. 

And what kind of hero are they? There are three to choose from now.

Character names...how do you choose the right one. Here is a great post on naming characters or yourself if you need to.

Now that you have the name and the character arc... Are you falling into a stereotype? Fantasyfiction has a great article on Alpha’s, Beta’s and Losers and wonders if the upsurge in Beta’s is because of the upsurge in woman editors...(Do women want Alpha males anymore?)

Last week I gave you a link to Bryan Thomas Schmidt’s Sell Sheet. Brian has part two up. What to do with one after you have made it...This is good solid information. (Thanks Brian)

Kristen talks about R.E.S.P.E.C.T. and the word Free as part of your marketing bag of tricks.

The writerlens has 5 ways to market indie books. 

This is expanded on in a huge way by Author Media with 89 ways to market your book.

Yup it’s all about the marketing!

So check out this book trailer for this great book! You can even go to the website and read the first chapter...(2.99 on Amazon and Smashwords.)

And Now For Something Completely Different.

The week has been full of change.

I went away for three days writing...that was a change.

I am tweaking my website...warning change can be addictive.

I am reading about writers who are making big changes in the way they publish, market and portray themselves online.

6 prescriptions to cure the heartbreak ofbeing published....Yes, you read that right. Ruth Harris looks at the downside of the newly published...one of which is when you hate the cover the publishers gave you.

Shelftalker, an indie children’s booksellerhas a rant on book covers that are coming out. I must have missed the tween goth revolution...but all the covers for this age group look like YA covers and they all only use vampire palettes...

Mary Kole from Kidlit.com interviews Daniel Nayeri, kids lit author, on the off the wall marketing he does to promote his books...and the fact that his latest book is a collection of novellas. Even the book trailers...commercials break all the rules (were there any?)

The wonderful Catherine Ryan Howard has become my latest must read blog. Catherine has built a steady following self publishing while waiting for the big publishing deal and her blog details her journey. This week she examines why she might not ever print publish again.  

And then... 

Sarah Billington said ‘I want to give away a copy of my new midgrade eBook....’

A midgrade eBook?!That’s new...So I asked Sarah some questions and we cooked up a little competition for you.

Everybody is talking about eBooks. Writers are being encouraged to look at self publishing their work as the eBook phenomenon turns the print publishing industry upside down. When did you decide to dip your toe in the water and why?

I had been hearing about eBooks for a little while, since the start of the year really (2011), hearing the astounding success stories such as Amanda Hocking and J.A Konrath, how big name authors were turning their backs on 500k publishing deals in order to self-publish their work. The royalty rates offered by ebook distributors like Amazon and Smashwords are SO MUCH higher than traditional publishers are capable of offering due to the overhead costs involved in running such large businesses. Plus there are only so many slots available in any given publisher’s schedule. This means that there are SO MANY great books languishing in drawers and on hard drives, not because they aren’t brilliant and readers would love them, but because there just isn’t room for them in the print schedule.

And there are so many genres that don’t sell in big enough numbers to make it worth a publishing house’s investment, but certainly have an audience who want to read it. Now authors of niche topics can get their books straight to their readers. Like short story writers!

I am currently studying a Bachelor of Writing & Publishing and as part of my course this year, we had to do a major project on a form of digital publishing. I decided what the heck. It gave me the perfect opportunity to teach myself how to create an ebook. I planned to make one short story ebook for the assessment. Instead, I made 5.

How did you decide which of your stories would be best as an eBook? Did length play a part?

As initially it was just an experiment, length definitely played a part in my decision. Even as an indie author now, I dream of being traditionally published because I do still believe there is a future in it and they can reach a much broader readership than I can on my own, so I decided to first off only publish short stories. And they sell. I am amazed that I am earning income from 1,500 word short stories. I now too have an upper middle grade novel for sale, Life was cool until you got popular which you can win here today! (Details below).

What I choose to write for e-publication is definitely being influenced by the trends I am finding with my sales figures. For instance, my thriller The Runaway (which can be found under my pen name, Edwina Ray) outsells all of my other stories by 10-1 so I am keen to write more thrillers. I do love writing comedy, though. And though it sells well in print books, the IT genres in the ebook world are definitely thriller and paranormal romance. If you write those, then ebook publishing is a good fit for you!

What has been the most satisfying aspect to producing an eBook?

Seeing positive reviews of my work from book bloggers, friends and colleagues I admire and random happy readers! I always ask for an honest review, regardless of whether I know the reader or not and am thrilled that people are enjoying my work.

What has been the most difficult thing about preparing an eBook?

Finding the time to do everything – write, design a cover, format, come up with a blurb, promote, change tactics if something isn’t working. I haven’t received any income from my works as yet, partly because the international banking requirements sound like an absolute nightmare and I keep putting it off. J Yet something else I need to do!

There is definitely less writing time available, as an indie author.

You worked on your covers yourself, What was the most important thing that you learned about cover design for an eBook?

Cover design for ebooks require very different things to print books. At a bookshop, your book needs to stand out from the crowded shelves, and have an eye catching cover. For ebooks, yes these things are important, but the most important thing is that you use a large font for your title and author name. Why? Because readers see ebooks as thumbnails on their computer screens. If the title and author name are not legible when the cover image is so small, then you’re unlikely to have potential readers click through to view its blurb, reviews and buy it.

In the print world the print publisher may (if you are lucky) have a publishing campaign around the release of the book. What do you do when you have an eBook?

You do it all yourself! Getting book reviews are key to the success of an ebook. They don’t have to be glowing 5-star reviews, actually a couple of 2-3 star reviews add a bit of credibility to all reviews! Cold-emailing book bloggers, organizing book tours, blogging about the topic of your book (my blog post about the different types of zombie is my most popular blog post EVER – buy I, Zombie today! J) and getting people involved are key. Constantly tweeting or Facebooking how awesome your book is and that everyone should buy it is a complete turn-off to readers though. I am a reader, and I get annoyed by these overzealous authors so I simply don’t do it.

Also, run giveaways, as we’re doing here today! The point is not to make any income from the experience, but to reach new readers who might tell their friends, or pass it on to others. Like traditionally published books, exposure, letting readers know that you and your book even exist is essential.

You have a range of different genres that you play in...Zombies, Young Adult, MidGrade, Do you have eBooks in all of these genres?

I do. J I can’t help it, I love them all. I like variety and write every other project in a different genre lately, to keep me on my toes. However, so as not to end up with a twelve year old fan of Life was cool until you got popular reading I, Zombie (a rather gruesome black comedy told from the zombie’s perspective), and assuming it would be appropriate for them, I publish my darker works under my pen name, Edwina Ray.

Ebooks are rapidly gaining ground but mostly in the adult fiction market, Do you see a trickle down effect to the younger ages? How do you market a book to the younger reader?

I do believe there will be a trickle down effect to younger readers, as more and more receive ereading devices for Christmas and birthdays. Childrens and middle grade ebooks at the moment mind you, are definitely not the big sellers. I like to think that I’m getting in on the ground floor. Marketing ebooks to younger readers is a difficult one. Young adult fiction readers are different, as young adults and adults who read YA scour book blogs and book communities, but children – not so much. To be honest: I haven’t figured that part out yet. At present, I think it is much easier to get a traditionally published middle grade or children’s book in front of kids, through bookshops, libraries and book fairs.

Will you release print versions of your eBooks?

I do have plans to, yes. Definitely Life was cool until you got popular is in the works. I have hired a graphic designer to make a sparkly new cover for a print version. I won’t be publishing the short stories individually as print books, but once I have enough in the same genre (eg. thrillers, or comedy etc) I will think about creating themed anthologies.

Tell us a little bit about your midgrade eBook...

Sure! I have been told that my middle grade and young adult fiction writing style is very reminiscent of Louise Rennison, who writes the super-hilarious Georgia Nicolson series (though you won’t need a glossary in the back to understand my terminology). I am thrilled beyond belief to be compared to Louise.

This is what Life was cool until you got popular is about:

Thirteen year old Kaley’s best friend Jules is an alien clone. That has to be it. Because Jules wouldn’t dress like that or act like that…and she definitely wouldn’t be friends with Meg-a-bitch.

Kaley can't wait to start at her new school with her best friend Jules. Jules was away in Europe all summer (worst summer of Kaley's life!) But it's cool, now school is starting and everything is going to be awesome. However as the school bus pulls up on that first day, Kaley barely recognizes the silky hair and glossy lips as Jules gets off with the cool kids and with their arch-nemesis Meg, the popular girl (God only knows why) who made Kaley and Jules's lives miserable in elementary school. In Europe, Meg had somehow won over Kaley's best friend and Kaley finds herself frozen out.

Life was cool until you got popular is a first person novel told through Kaley’s eyes, chronicling the initial pain and incomprehension of what happened to destroy their friendship. But that doesn't last long. Kaley decides that underneath the bleached blond clone with the personality transplant, Jules is still in there. Somewhere. And she is going to get her best friend back!

Life was cool is available through:

Amazon

Smashwords 

ITunes 

And wherever else you might find it!

You can find Sarah at

Facebook: www.facebook.com/SarahBillington

Twitter: twitter.com/SarahBillington

The Sarah Billington Blog: sarahbillington.blogspot.com

How To Win

Halloween is happening in a few days so...Here is how you can win a copy of Sarah’s eBook Life was cool until you got popular

Add a great Zombie Name in the comments...and the best ones will win...simple.

Maureen

aka Brains R Fried.

Gotta Fly...

This week’s blog post is going to be an ‘on the fly’ posting.

It could have been a rant on the NZ government screwing up the school terms for the benefit of the rugby world cup...meaning that all primary sport tournaments have changed...leaving us with conflicting schedules all over the place...

It could have been a thoughtful look at the impact of the reorganisation of chain bookstores and the rise of indie bookstores and authors selling direct in Australia and New Zealand.

It could have been a rant about the first released pics of the male lead characters in the Hunger Games film and how my teen has just found time to start reading the book after I warned her not to do so because her Nationals are this weekend and she needs her sleep. It is unputdownable and why do teen male leads have to look like beef cakes...this is not reality that I have seen...are we setting boys up to fail in the beauty stakes?

It could be about the wonderful Wellington Children’s Book Association AGM tonight where we celebrate the year with a panel discussion on Is Storytelling Dead?

We hope not...

But on the Twitter feeds at the moment there is discussion about the LA Times dropping all their book reviewers...and how Forbes Magazine is highlighting their ‘content creators.’ (Sort of a formalising of the brave new world...)

Jane Friedman has gone out on her own, because she has the clout to do so after maximising her visibility through Writers Digest...(Something Forbes maybe trying to tie up, by giving their journo’s permission to do likewise.) Jane has a great take on how to transition yourself...

Over on Craft

Jami Gold looks at Character Driven vs Plot  and how we fall one way or the other...and Procrastinating Writer has one on Establishing Writing Rituals.

Over on Craicerplus ( My Amplify Page) I have links to articles on

Indie, Big 6 and Small Press Publishing (and how a writer can do all three)

The Hybrid Writer........(you have permission to be one)

To finish,

I would have talked about the huge stoush/debate/argument/angsting going on over at Bookends Literary blog over their decision to set up an epublishing arm. This has become the place where the whole agents becoming publishers debate is being held! At least they are trying to engage the writing community....tho some want to hang them out to dry...

And I was going to look at why book trailers could be the next big thing in your marketing arsenal following on from last week...

And this year’s Bulwer Lytton winners are out...(for the worst opening sentence)

But I have to fly...AGM’s... Tournaments...and National Dance events...are all steaming towards me....

maureen

pic is from Gizmodo...a new plane design

Thoughts Over Coffee....

I’m back home. 

The holiday is over. 

The kids are still on holiday tho. This means that large cleaning projects get tackled piecemeal...because just as you think you have finished, you turn around to see the kids have been quietly trashing another part of the house. The lawn is overgrown, the indoor plants are dead and you promised that before the new bed gets delivered you will redecorate the room....um yeah...Its 30 hours since we came home...I need a holiday!

So what is hot and happening in the blogosphere.

Yesterday I managed to catch a little bit of Kidlitchat on Twitter. This real time twitter chat session happens every Wednesday at 3pm for me which is a rotten time as I’m usually on the school run and I only catch the last five minutes of it...But there was, as usual, some meaty thoughts.

The teachers on the chat session were commenting that they show their kids Book Trailers...post them on class websites etc etc . There was some talk about the trailers inspiring kids to read the book. This was welcome news to the writers on the chat as there was a lot of discussion on whether it was worth it to produce a book trailer. 

Greg Pincus who organises KidLit Chat had asked this question in his blog post a couple of weeks ago. Writers are still thinking this is in the too hard basket...but those that are getting into it think it’s a great idea. If you are thinking along these lines...check out the post and read the comments.

In the chat session, I asked the question would you have a book trailer for an ebook? This was seen as a good idea by some and others had never connected the two before...time will tell whether we see book trailers for ebooks. I remember thinking how weird when I saw the back of a bus advertising a book...and now this kind of advertising is everywhere. There is no hard and fast rule on marketing your book only in book stores.

Michael Hyatt CEO of Thomas Nelson Publishers has written about what he sees happening in ebooks this year in his six trends article. This article is being heavily commented upon and there are lots of conversations happening around it. As one commenter writes If Starbucks can sell music CDs can McDonalds sell downloadable ebooks as part of their advertising?(An enhanced happy meal experience anyone?)

There has been some discussion about where the new gate keepers for ebooks will come from? Who will become the ebook reviewers? The filters of what is a good or worthwhile ebook to read, will it be print reviewers? Or will some 'body' jump into the void and become the guru ebook reviewer? These and other interesting questions have been percolating in my holiday mind...I will be interested in who picks up the baton.

Outside of ebooks...

Joanna Paterson has written a good list of steps to get into a good writing practice head space. The key word is practice.

The awesome Victoria Mixon has written a guest blog on Write to Done about the seven secrets of being an independent editor. This is a great post to read before you get hung up on how bad your writing is....

Janet Reid is preparing to go to the huge Writers Digest conference and she gives a great run down on the difference between queries and pitches...so if you always wanted to know go on over and take a look.

Over on Craicerplus (My Amplify Page) I have links to articles on

Making Books Do Things Ebooks Cant and Vice Versa. (this is an amazing article on hand made artefact 

books and enhanced books and ebooks...and the blurring of the lines between them...something for everyone here) Go here for the latest comment on authors enhanced content and contracts....)

How Authors Move Their Own Merchandise...(get some innovative ideas...)

I leave you with an inspiring story of an author blogger who started like we all did not really sure of what she should be doing and ended up with an agent and a book deal because of it...

There is hope for us all.

enjoy,

maureen

Check out this GREAT page of mugs for authors. I want them all! (the pic is one of the mugs featured. Yay Elspeth Antonelli !)